There are many projects you might be managing right now. Probably, there are plenty of tools that you can be using and, apparently, you aren’t really satisfied with them. You have your own project or even many projects that you’re currently working on. The software you’re using doesn’t really meet your needs anymore. This is where you start to think about implementing a change.
Your project grows, your business scales up. If so, this is high time you were thinking of switching from old off-the-shelf software to your own – custom software.