Get Google SERP position for new Airtable records with DataForSEO + Make

Quick overview

This workflow automatically updates your Airtable records with the latest Google SERP positions for specified keywords and target URLs. Using the DataForSEO SERP API, it retrieves ranking data whenever a new record is created, keeping your database current without manual searches or updates.

Who it’s built for

This template is perfect for SEO specialists, digital marketers, and analysts who track keyword performance and want an automated way to monitor SERP positions. It’s especially useful for teams managing multiple keywords and locations within Airtable.

Workflow breakdown

The scenario triggers whenever a new record is added to your Airtable base.
It reads the keyword, target URL, location, and language from the new record.
The workflow calls the DataForSEO SERP API to fetch the current Google SERP position for that keyword-target combination.
The retrieved ranking is written back to the Position field of the same Airtable record.

What you get

You get an automated system that instantly updates Airtable with current Google SERP positions for your tracked keywords. This keeps your database accurate, saves time on manual tracking, and allows you to analyze keyword performance and trends efficiently.

What you need to get started

DataForSEO account and API credentials (your API login and password).
An Airtable account with a table containing the fields: Keyword, Location, Language, Target, and Position
An Make.com account configured to connect to Airtable and DataForSEO.

More Similar Templates

Send a Slack message when keyword rank drops with DataForSEO + Make

Quick overview This template helps you monitor keyword ranking changes and get instant alerts when positions drop. It connects DataForSEO with Google Sheets and Slack to automatically check rankings for your tracked keywords, update your spreadsheet with the latest data, and notify your team whenever a ranking decline is detected. Who it’s built for This […]

Log new Google top-10 keywords to Airtable with DataForSEO and Slack alerts + n8n

Quick overview This workflow automatically tracks when new keywords enter Google’s top‑10 search results and logs them to Airtable, while also sending Slack notifications to keep your team up to date. By using the DataForSEO API, the scenario identifies fresh high‑ranking opportunities and keeps your Airtable database synchronized without manual tracking or data entry. Who […]

Track new ranked keywords in Google Sheets with DataForSEO and Slack alerts + n8n

Quick overview This workflow automates the tracking of newly ranked keywords using the DataForSEO API and logs results into Google Sheets while sending alerts via Slack when new rankings are found. Instead of manually checking order changes or exported keyword lists, this workflow keeps your sheet updated and notifies your team in when opportunities arise. […]