18
Oct
Explore Brands
in
Comments
Explore Brands
The Explore Brands Google SERP feature provides a list of popular brands from the web offering the product(s) used in the search query and may include relevant product images. Clicking a certain brand from the list takes you to the related product page on the brand’s website. This feature usually appears for ecommerce keywords.
In DataForSEO SERP API responses, each brand from the Explore Brands feature is returned as a structured item – “explore_brands_element”.
Type | explore_brands_element
Item title | title
Featured description | description
Image link | image_url
Element in SERP API
{
"type": "explore_brands",
"rank_group": 1,
"rank_absolute": 7,
"position": "left",
"xpath": "/html[1]/body[1]/div[6]/div[1]/div[12]/div[1]/div[2]/div[2]/div[1]/div[1]/div[6]/div[1]",
"title": "Explore brands",
"items": [
{
"type": "explore_brands_element",
"title": "Mario Badescu",
"url": "https://www.mariobadescu.com/products/vitamin-c-serum",
"domain": "www.mariobadescu.com",
"description": "Vitamin C Serum is a lightweight, antioxidant-enriched serum for \ncombination, oily and dry skin types, designed to encourage a more radiant \nand ...",
"image_url": "https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQY96O0JMusYVbWpPubdjSdEmy-L_gp94__5oi1HZ6WC1wt1XP0A1uXslDWqIg",
"xpath": "/html[1]/body[1]/div[6]/div[1]/div[12]/div[1]/div[2]/div[2]/div[1]/div[1]/div[6]/div[1]/div[1]/div[1]/div[2]"
},
{
"type": "explore_brands_element",
"title": "100% Pure",
"url": "https://www.100percentpure.com/products/vitamin-c-serum",
"domain": "www.100percentpure.com",
"description": "Lightweight, stabilized vitamin C serum helps firm and brighten skin tone \nwhile promoting collagen production, and deeply hydrating skin with \nsoothing aloe.",
"image_url": "https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcQvtdjE60Le04PAYCiO4BSQbXBuOUdfdadKxuwr2aFddsIvHPHfOaLyk3WNW4I",
"xpath": "/html[1]/body[1]/div[6]/div[1]/div[12]/div[1]/div[2]/div[2]/div[1]/div[1]/div[6]/div[1]/div[1]/div[1]/div[3]"
},
{
"type": "explore_brands_element",
"title": "Buttah Skin by Dorion Renaud",
"url": "https://www.buttahskin.com/products/vitamin-c-serum",
"domain": "www.buttahskin.com",
"description": "Stimulates cellular turnover and provides antioxidant protection. ... Rich \nin Vitamin E, C and D - nourishes and provides antioxidants to help repair \nand prevent ...",
"image_url": "https://encrypted-tbn1.gstatic.com/images?q=tbn:ANd9GcTjxoeJlCLaD5quSfwNxtVKZe9lR8gf-vVk49KYAZtg6g0onqNV9UbgjF2j1h7bL3_wMkRTfGH_",
"xpath": "/html[1]/body[1]/div[6]/div[1]/div[12]/div[1]/div[2]/div[2]/div[1]/div[1]/div[6]/div[1]/div[1]/div[1]/div[4]"
}
],
"rectangle": null
}
