People Also Ask

People Also Ask

he People Also Ask feature provides information in the form of the expandable boxes with questions related to the user query.

 

In DataForSEO SERP API responses, the “People Also Ask” feature consists of structured elements – “people_also_ask_element.” The content of the expendable box is marked as “expanded_element.”

paa title

Title | title

paa ext title

Expanded element title | title

paa ext domain

Expanded element domain | domain

paa ext description

Expanded element description | description

window feature paa
Element in SERP API

{
    "type":"people_also_ask",
    "rank_group": 1,
    "rank_absolute": 4,
    "position":"left",
    "xpath": "/html[1]/body[1]/div[7]/div[3]/div[10]/div[1]/div[2]/div[1]/div[2]/div[2]/div[1]/div[1]/div[4]/div[1]/div[1]",
    "items":[
        {
            "type":"people_also_ask_element",
            "title":"Why is Heathrow called Heathrow?",
            "xpath": "/html[1]/body[1]/div[7]/div[3]/div[10]/div[1]/div[2]/div[1]/div[2]/div[2]/div[1]/div[1]/div[4]/div[1]/div[1]/div[1]/div[1]/div[1]/div[1]/g-accordion-expander[1]",
            "expanded_element":[
                {
                    "type":"people_also_ask_expanded_element",
                    "featured_title": null,
                    "url":"https://en.m.wikipedia.org/wiki/Heathrow_Airport",
                    "domain":"en.m.wikipedia.org",
                    "title":"Heathrow Airport - Wikipedia",
                    "description": "Heathrow Airport originated in 1929 as a small airfield (Great West Aerodrome) on land south-east of the hamlet of Heathrow from which the airport takes its name. ... The airport was opened on 25 March 1946 as London Airport and was renamed Heathrow Airport in 1966.",
                    "table": null
                }
            ]
        }
    ]
}

Danil Tivikov

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