About Worldwide Backlinks

In the overcrowded world of link-building agencies, Worldwide Backlinks (WWB) has managed to carve out a particular niche for itself. Unlike thousands of other, more traditional firms, WWB thrives on international, multi-language outreach, placing backlinks across various verticals for its diverse customer base.

But what’s their secret sauce? And where does quality data fit in the recipe for building a successful link-building enterprise? Callum Sherwood, the co-founder of Worldwide Backlinks, has something to say about that.

“What makes WWB different is that we genuinely do outreach to any website imaginable. We have placed backlinks in over 15 languages due to our international customer base, which is super interesting as you get to see what SEOs in each country are prioritising.” says Callum, “ We also own around 500 genuine websites to attract leads, these websites rank in many different verticals & are our “secret sauce” as we actively work on them to improve their standing.”

WWB’s ambitions are clear: to dominate the international market of link-building outreach.

As Callum puts it, “We want to be the go-to for international outreach link building. In such a competitive market, we have found our niche and will be doubling down on it in 2025 with new hires in specific target countries.”

Overcoming obstacles with DataForSEO

Sometime in late 2021, Google’s AI-driven SpamBrain algorithm disrupted the link-building industry, demanding smarter, more precise tools to identify quality domains for outreach. So, clever link-building agencies immediately turned to trusted SEO tools to get this information. At the same time, the most innovative of them took their time and looked in the direction of proprietary solutions leveraging quality backlink data.

The co-founder of WWB explains:

“In late 2022, Google rolled out Spambrain – its first algorithm with AI baked into it. When this occurred, our team wanted to build a tool utilising DataForSEO, which looks at both the RD growth along with organic traffic, along with a few other features. This essentially gave us the ability to scan domains for spam & cut thousands of hours of QC work.”

In essence, WWB used DataForSEO Backlinks API to develop an in-house solution to scan domains for certain spam markers, such as the increase in the number of referring domains (RD) and estimated organic traffic. This solution cut down thousands of hours of manual quality control (QC) work and elevated their offering to a new level of quality and adaptability.

Core applications of Backlinks API in the WWB’s solutions:

• Prospecting and quality control: Ensures every domain meets rigorous quality standards to qualify for outreach.
• Presentations and reporting for customers: Provides up-to-date analytics to showcase the success of link-building campaigns.
• Competitive edge: This is a unique offering of Worldwide Backlinks, thus giving the company an advantage over its competitors.

By developing its solution in-house with the help of DataForSEO Backlinks API, Worldwide Backlinks not only streamlines workflows but also frees the company’s resources to reinvest in growth initiatives, which benefits both the quality of service and customer satisfaction.

“Most of the SEO tools out there are significantly overpriced; API credit costs really add up quickly,” adds Callum Sherwood. “We were using a popular tool’s API for the backlink API calls, then swapped to DataForSEO. We saved roughly $2,000 per month, which is awesome!”

Callum also emphasizes that building an in-house alternative to Backlinks API for obtaining the necessary data would be highly impractical and overall unfeasible:

“To build something similar would take significant development time, server budget, various engineers.”

In a nutshell, here’s what WWB achieved by leveraging DataForSEO APIs:

• Delivering higher-quality backlinks with airtight quality control.
• Simplifying complex workflows which allows the team to focus on strategic growth.
• Attract more leads and clients by demonstrating the tangible value of the services.

A bright future for Worldwide Backlinks

WWB’s partnership with DataForSEO is a cornerstone of their success. Up-to-date data, ease of use and integration, user-friendly interface, cost-effectiveness, and professional support have made DataForSEO APIs an indispensable tool for marketing professionals and software developers alike.

“DataForSEO has always been in our toolkit. I guess the simplest way to put it is that when you explore a tool’s API, you can see what it’s really capable of. DataForSEO also provides awesome documentation to utilize,” comments the co-founder of Worldwide Backlinks. “I would recommend DataForSEO as it is extremely cost-effective, the interface/UI is very user-friendly & the staff are very helpful.”

Thanks to DataForSEO, Worldwide Backlinks continues to set the standard in international link-building, helping businesses around the globe confidently achieve their SEO goals.