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Quick overview

This template automatically collects and stores source references that appear in Google’s AI Overview results. Using the DataForSEO API and Make, the workflow retrieves citation data for a selected keyword and logs the referenced sources including their titles, URLs and domains into Google Sheets for further analysis.

Who it’s built for

This workflow is designed for SEO specialists, digital marketers, and research teams who want to analyze how Google’s AI Overview cites web sources. It’s particularly useful for monitoring competitor visibility, discovering authoritative domains referenced by AI-generated answers, or tracking when your own website appears in AI summaries.

Workflow breakdown

  • The workflow is triggered manually or on a schedule.
  • It sends a request to the DataForSEO API to retrieve Google SERP results for a chosen keyword.
  • The scenario extracts all citation references included in the AI Overview response.
  • The structured data is automatically stored in Google Sheets for tracking and analysis.

What you get

You get a continuously updated dataset of sources cited in Google’s AI Overview results for your target keywords. This allows you to track which websites are most frequently referenced, analyze competitor visibility in generative search features, and identify opportunities to optimize your own content for inclusion in AI-generated answers.

What you need to get started

  1. DataForSEO account and API credentials (your API login and password).
  2. A Google Sheets document to store the collected references with Source, Domain, URL, Title, Text columns.
  3. Connected DataForSEO and Google Sheets integrations in Make.