Extracting Extra Features from SERPs [Examples]

Extracting Extra Features from SERPs [Examples]

Extra SERP

Back in early 2000, all Google results looked almost identical: the same blue underlined titles, descriptions with highlighted keywords, and green URLs in the bottom. Although these old results pages were doing the job just fine, frankly it wasn’t the best way to serve information to users, who have become increasingly selective about the quality of the content and, more importantly, the way this content is presented.

Long story short, Google realized that people searching for the “italian restaurant near me” apparently won’t be interested in the “Italian Cuisine History.” For us, it’s evident that a person that typed in that query is looking for a local restaurant with Italian cuisine, but it took Google years of development and mountains of data to figure out a way to determine user intent behind the query and serve results accordingly. Finally, sometime in 2013, the first extra feature saw the light: so-called Answer Boxes came to be the practical way of answering direct questions of users and therefore serving content relevant to user queries straight in SERPs.

Since then, the number of extra SERP features has continued to rise, with Featured Snippets and Knowledge Panels showing up at SERPs for well over 16 and 60 percent of queries, respectively.

Search engine results pages are constantly evolving and therefore providing businesses with more and more opportunities to enhance their online visibility. It’s only natural marketers, and business owners alike are in urgent need of tools for monitoring extra features in SERPs. In this article, we’ve put together guidelines for extracting essential SERP features with DataForSEO SERP Extra API.

Check our docs to learn how to use SERP Extra API.

Contents

1 Results Page Features

2 Organic Results Features

3 Paid Results Features

4 Local Results Features

5 Knowledge Graph Features

All SERP features listed below are supported by SERP Extra API. You can also extract features of mobile or desktop results pages by adding the “mobile” parameter to the “se_name” field of the API request. Click here to get the full list of available search engines.

Results Page Features

Results Page Features include specific results that are displayed in addition to organic results (e.g., videos, images) or help to extend the initial search session (e.g., the Related Searches feature).

Related Searches

Google displays Related Searches at the bottom of almost every results page. This feature consists of the list of questions connected to the content of the initial query. Note that you can extract Related Searches by using both SERP and SERP Extra APIs.

Request Sample
{
	"data":
		{
			"12345":
				{
					"se_name":"google.co.uk",
					"se_language":"English",
					"loc_name_canonical":"City of London,England,United Kingdom",
					"key":"big bounce theory"
				}
		}
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0449 sec.",
    "results_count": 97,
    "results": {
        "organic": [
            {
                "post_id": "12345",
                "task_id": 1262680186,
                "se_id": 22,
                "loc_id": 9041110,
                "key_id": 34533367,
                "post_key": "big bounce theory",
                "result_datetime": "2018-08-15 09:39:43 +00:00",
                "result_position": 1,
                "result_url": "https://en.wikipedia.org/wiki/Big_Bounce",
                "result_title": "Big Bounce - Wikipedia",
                "result_snippet_extra": "",
                "result_snippet": "The Big Bounce is a hypothetical cosmological model for the origin of the known universe. It was originally suggested as a phase of the cyclic model or oscillatory universe interpretation of the Big Bang, where the first cosmological event was the result of the collapse of a previous universe.",
                "results_count": 10900000,
                "result_extra": "featured_snippet,people_also_ask,images,videos,local_pack",
                "result_stat": [],
                "result_spell": "",
                "result_se_check_url": "https://www.google.co.uk/search?q=big%20bounce%20theory&num=100&hl=en&gl=GB&gws_rd=cr&uule=w+CAIQIFISCeGN305VA3ZIEdBm7KItrg4E"
            },
…

 "extra": {
            "related": [
                [
                    "big bounce theory definition",
                    "big bounce theory evidence",
                    "the big bounce theory simplified",
                    "who came up with the big bounce theory",
                    "the big bounce theory edmonton",
                    "big bounce theory explained",
                    "big bounce theory islandia",
                    "big bounce theory inflatables"
                ]
            ]
        }
    }
}

Images

The Images results show up every time you run a query Google deems related to visual content. This feature appears in the form of a row and is often displayed inside the results page (although it can also be found on the top of SERP). Images can extend the duration of the search session by shifting the intent of users towards results imagery.

Request Sample
{
    "data":
        {
            "874654654":
                {
					"se_name":"google.co.uk",
					"se_language":"English",
					"loc_name_canonical":"United Kingdom",
					"key":"big bounce theory",
					"priority":2
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.0564 sec.",
    "results_count": 102,
    "results": [
        {
            "task_id": 1261884193,
            "se_id": 22,
            "loc_id": 2826,
            "key_id": 34533367,
            "post_id": "874654654",
            "post_key": "big bounce theory",
            "result_se_check_url": "https://www.google.co.uk/search?q=big%20bounce%20theory&num=100&hl=en&gl=GB&gws_rd=cr&uule=w+CAIQIFISCamRx0IRO1oCEXoliDJDoPjE",
            "result_datetime": "2018-08-15 08:33:57 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,images,videos",
            "result_serp_count": 11000000,
            "result": {
                "left": [
                    {
                        "type": "featured_snippet",
                        "position": 1,
                        "url": "https://en.wikipedia.org/wiki/Big_Bounce",
                        "title": "Big Bounce - Wikipedia",
                        "snippet": "The Big Bounce is a hypothetical cosmological model for the origin of the known universe. It was originally suggested as a phase of the cyclic model or oscillatory universe interpretation of the Big Bang, where the first cosmological event was the result of the collapse of a previous universe.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
                    {
                        "type": "people_also_ask",
                        "position": 2,
                        "items": [
                            "What is the theory of the Big Crunch?",
                            "What is the theory of the Big Rip?",
                            "What is the cyclic model of the universe?"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.wikipedia.org/wiki/Big_Bounce",
                        "title": "Big Bounce - Wikipedia",
                        "snippet": "The Big Bounce is a hypothetical cosmological model for the origin of the known universe. It was originally suggested as a phase of the cyclic model or oscillatory universe interpretation of the Big Bang, where the first cosmological event was the result of the collapse of a previous universe.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "http://www.armaghplanet.com/blog/the-big-bounce-theory-what-is-it.html",
                        "title": "The Big Bounce Theory: What is it? | Astronotes - Armagh Planetarium",
                        "snippet": "10 Feb 2017 - The Big Bounce Theory is a hypothetical scientific model of the formation of the universe. As you may know there are many theories about the ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.quantamagazine.org/big-bounce-models-reignite-big-bang-debate-20180131/",
                        "title": "Big Bounce Models Reignite Big Bang Debate | Quanta Magazine",
                        "snippet": "31 Jan 2018 - In recent decades, it hasn't seemed like much of a contest. The Big Bang theory, standard stuff of textbooks and television shows, enjoys strong ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 6,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.bigbouncetheory.co.uk/",
                        "title": "The Big Bounce Theory: Bouncy Castle Hire,Softplay Hire in Ruislip ...",
                        "snippet": "The Big Bounce Theory Bouncy Castle and Soft play hire in Ruislip, Uxbridge, Watford and surrounding areasThe Big Bounce Theory, based in Ruislip are a ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 7,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.wired.co.uk/article/big-bang-big-bounce-universe",
                        "title": "Big Bang versus Big Bounce: Mathematical model suggests widely ...",
                        "snippet": "11 Jul 2016 - This so-called 'Big Bounce' theory has been around since 1922 but has been held back by the fact physicists have been unable to explain how the universe moves from a state of contraction to one of expansion, and vice versa, without leading to an infinite point – until now.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 8,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://sites.google.com/site/gss12m33/home/what-is-the-big-bounce-theory",
                        "title": "What is the Big Bounce Theory? - Google Sites",
                        "snippet": "2 Jul 2012 - The Big Bounce theory claims that the universe is cyclic, meaning that our current universe was formed after the collapse of a previous universe ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 9,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.ft.com/content/f47b8310-0383-11e7-ace0-1ce02ef0def9",
                        "title": "The Big Bang – or the Big Bounce? | Financial Times",
                        "snippet": "17 Mar 2017 - The Big Bang model is simply the idea that the universe was, billions of years ago, in a state of extreme temperature, with matter that was packed both densely and smoothly throughout space. As the universe expanded and cooled, according to the model, gravity pulled matter together to form stars and galaxies.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "images",
                        "position": 10,
                        "url": "https://www.google.co.uk/search?q=big+bounce+theory&num=100&hl=en&gl=GB&tbm=isch&tbo=u&source=univ&sa=X&ved=2ahUKEwjWkqX_0u7cAhVJPI8KHaKyD6UQsAR6BAgDEAE",
                        "title": "Images for big bounce theory",
                        "items": [
                            {
                                "url": "https://factslegend.org/big-bounce-not-big-bang-created-universe/",
                                "alt": "Image result for big bounce theory"
                            },
                            {
                                "url": "http://www.armaghplanet.com/blog/the-big-bounce-theory-what-is-it.html",
                                "alt": "Image result for big bounce theory"
                            },
                            {
                                "url": "https://physics.stackexchange.com/questions/5156/question-regarding-the-validity-of-the-big-bounce",
                                "alt": "Image result for big bounce theory"
                            },
                            {
                                "url": "https://www.quantamagazine.org/big-bounce-models-reignite-big-bang-debate-20180131/",
                                "alt": "Image result for big bounce theory"
                            },
                            {
                                "url": "http://www.pbs.org/wgbh/nova/next/physics/big-bounce/",
                                "alt": "Image result for big bounce theory"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 11,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "http://time.com/4778304/stephen-hawking-scientific-american-letter-big-bounce/",
                        "title": "Big Bang: Stephen Hawking Criticizes Big Bounce Theory | Time",
                        "snippet": "13 May 2017 - Stephen Hawking and Fellow Scientists Dismiss 'Big Bounce' ... published in Scientific American that details an alternative theory on how the ...",
                        "snippet_extra": ""
                    },
...

Videos

Similarly to the Images feature, videos are displayed within the SERPs in the form of a row.

Request Sample
{
    "data":
        {
            "874654654":
                {
					"se_name":"google.co.uk",
					"se_language":"English",
					"loc_name_canonical":"United Kingdom",
					"key":"big bounce theory",
					"priority":2
                }
        }
}


Response Sample 
{
    "status": "ok",
    "results_time": "0.0564 sec.",
    "results_count": 102,
    "results": [
        {
            "task_id": 1261884193,
            "se_id": 22,
            "loc_id": 2826,
            "key_id": 34533367,
            "post_id": "874654654",
            "post_key": "big bounce theory",
            "result_se_check_url": "https://www.google.co.uk/search?q=big%20bounce%20theory&num=100&hl=en&gl=GB&gws_rd=cr&uule=w+CAIQIFISCamRx0IRO1oCEXoliDJDoPjE",
            "result_datetime": "2018-08-15 08:33:57 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,images,videos",
            "result_serp_count": 11000000,
            "result": {
                "left": [
                    {
                        "type": "featured_snippet",
                        "position": 1,
                        "url": "https://en.wikipedia.org/wiki/Big_Bounce",
                        "title": "Big Bounce - Wikipedia",
                        "snippet": "The Big Bounce is a hypothetical cosmological model for the origin of the known universe. It was originally suggested as a phase of the cyclic model or oscillatory universe interpretation of the Big Bang, where the first cosmological event was the result of the collapse of a previous universe.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
…

 {
                        "type": "video",
                        "position": 15,
                        "items": [
                            {
                                "url": "https://www.youtube.com/watch?v=fUXDD49h6Sk",
                                "title": "THE BIG BOUNCE THEORY",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=z-vBzrw-AzU",
                                "title": "The Big Bang might have been just a Big Bounce",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=vkgOTBcIlrg",
                                "title": "Was the Big Bang actually a 'Big Bounce'? New theory claims universe ...",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=-amlL4cNUL8",
                                "title": "Was There a Universe Here Before Ours? The Big Bang vs the Big ...",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=I7pGkPEi-ck",
                                "title": "The Big Crunch and Big Bounce theories.",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=ZvSSVUBpbMw",
                                "title": "The Big Bounce Theory",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=SmUnp2opCzo",
                                "title": "11.JANEIRO JARELL -BIG BOUNCE THEORY",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=5gUbVkFJ8ts",
                                "title": "Splasher - Juggler Trophy Guide (Big Bounce Theory)",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=TPGJnBJJfMU",
                                "title": "What Is The Big Bounce?",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=3ZmXClHJwkk",
                                "title": "Jneiro Jarel - Big Bounce Theory",
                                "source": "YouTube"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 16,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.scientificamerican.com/article/did-the-universe-boot-up-with-a-big-bounce/",
                        "title": "Did the Universe Boot Up with a \"Big Bounce?\" - Scientific American",
                        "snippet": "3 Aug 2016 - Did the universe start with a bang or a bounce—or something else ... “Big bounce” theories also predict a flat and uniform cosmos, thanks to ...",
                        "snippet_extra": ""
                    },
...

Organic Results Features

Organic Results Features, also referred to as Rich Snippets, are intended at providing additional information between the page’s URL, and it’s description.

Star Ratings

Google assigns star ratings to websites with the validated “Aggregate Ranking” microdata. Results with higher star ratings tend to get more clicks, so it’s necessary to have them singled out.

Request Sample
{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"volkswagen beetle"
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.1103 sec.",
    "results_count": 106,
    "results": [
        {
            "task_id": 1199067504,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 1356268,
            "post_id": "874654654",
            "post_key": "volkswagen beetle",
            "result_se_check_url": "https://www.google.com/search?q=volkswagen%20beetle&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-10 11:29:57 +00:00",
            "result_spell": "",
            "result_extra": "top_stories,videos,people_also_ask,knowledge_graph,related_search",
            "result_serp_count": 84400000,
            "result": {
                "left": [
                    {
                        "type": "paid",
                        "position": 1,
                        "url": "http://www.vw.com/",
                        "title": "The 2018 Volkswagen® Beetle | The Sporty Icon | VW.com\u200e",
                        "snippet_row1": "Build & Price Your VW Beetle Today. See Photos, View Special Offers & More. Tiptronic® & Sport Mode. Halogen Headlights. Crash Optimized Front End. Bluetooth Technology. Rear View Camera System. Fender® Audio Available. People First Warranty. Luggage Compartment.",
                        "snippet_row2": ""
                    },
                    {
                        "type": "organic",
                        "position": 2,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "http://www.vw.com/models/beetle/",
                        "title": "2018 VW Beetle - The Iconic Bug | Volkswagen",
                        "snippet": "The Volkswagen Beetle is a sporty coupe that is loved the world over. Discover what's new with the 2018 Beetle and find a dealer near you today!",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.wikipedia.org/wiki/Volkswagen_Beetle",
                        "title": "Volkswagen Beetle - Wikipedia",
                        "snippet": "The Volkswagen Beetle – officially the Volkswagen Type 1, informally in German the Käfer (literally \"beetle\"), in parts of the English-speaking world the Bug, and ...",
                        "snippet_extra": ""
                    },
...
                    {
                        "type": "organic",
                        "position": 18,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.kbb.com/volkswagen/beetle/2018/",
                        "title": "2018 Volkswagen Beetle | Pricing, Ratings & Reviews | Kelley Blue Book",
                        "snippet": "2018 Volkswagen Beetle price range, listings near you, expert review, consumer reviews, and more.",
                        "snippet_extra": "Rating: 8.1/10 - \u200e70 reviews"
                    },
...
                     {
                        "type": "related_search",
                        "position": 103,
                        "title": "Volkswagen vehicles",
                        "items": [
                            "2018 Volkswagen Golf",
                            "2018 Volkswagen Passat",
                            "2018 Volkswagen Tiguan",
                            "2019 Volkswagen Jetta",
                            "2018 Volkswagen Golf R",
                            "2018 Volkswagen Golf GTI",
                            "2018 Volkswagen Golf Sport..."
                        ]
                    },
                    {
                        "type": "related_search",
                        "position": 104,
                        "title": "Other vehicles",
                        "items": [
                            "2019 MINI Cooper",
                            "2019 Porsche 911",
                            "2019 Ford Mustang",
                            "2018 Honda Civic",
                            "2019 Chevrolet Camaro",
                            "2018 FIAT 500",
                            "2019 Toyota Corolla"
                        ]
                    },
                    {
                        "type": "related",
                        "position": 105,
                        "items": [
                            "volkswagen beetle used",
                            "2018 volkswagen beetle convertible",
                            "volkswagen beetle 2018",
                            "volkswagen beetle 1970",
                            "volkswagen beetle wiki",
                            "2018 volkswagen beetle hatchback",
                            "volkswagen beetle 2015",
                            "volkswagen beetle price"
                        ]
                    }
                ],
                "right": [
                    {
                        "type": "knowledge_graph",
                        "position": 1,
                        "url": "/search?num=100&hl=en&gl=US&q=2018+volkswagen+beetle+msrp&stick=H4sIAAAAAAAAAOPgE-LVT9c3NMywLEq2KC8s1lLKTrbSTywtyc_NL8ksS9XPzU9JzYmvTE0sssrNzFPILS4qAADiFiuMNQAAAA&sa=X&ved=2ahUKEwj8iZiBseLcAhXHY1AKHR4RDwAQ6BMoADCCAXoECAYQLQ",
                        "title": "2018 Volkswagen Beetle",
                        "description": "",
                        "parts": [
                            "3/5 Car and Driver 8.1/10 Kelley Blue Book 3.5/5 Edmunds",
                            "MSRP :  From $20,220",
                            "MPG :  Up to 26 city / 34 highway",
                            "Curb weight :  3,020 to 3,272 lbs",
                            "Horsepower :  174 hp",
                            "Dimensions :  169″ L x 72″ W x 58-59″ H",
                            "Body styles Hatchback From $20,220 Convertible From $25,440",
                            "People also search for View 15+ more View 15+ 2019 MINI Cooper 2018 Volkswagen Golf 2018 Volkswagen Passat 2019 Porsche 911 2018 Volkswagen Tiguan 2019 Ford Mustang"
                        ]
                    }
                ]
            }
        }
    ]
}

Picture Thumbnail

The image that appears on the left of some results in SERPs is called a Picture Thumbnail. What it does is allows you to get a peek at the results content.

Request Sample
{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"how to cook pizza in oven"
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.0878 sec.",
    "results_count": 104,
    "results": [
        {
            "task_id": 1199683277,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 17119963,
            "post_id": "874654654",
            "post_key": "how to cook pizza in oven",
            "result_se_check_url": "https://www.google.com/search?q=how%20to%20cook%20pizza%20in%20oven&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-10 12:24:21 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,videos,images,related_search",
            "result_serp_count": 104000000,
            "result": {
                "left": [
                    {
                        "type": "featured_snippet",
                        "position": 1,
                        "url": "http://dish.allrecipes.com/topping-and-baking-pizza/",
                        "title": "Topping and Baking Pizza By - Allrecipes",
                        "snippet": "Place a pizza stone on a lower oven rack. Preheat the oven between 450 and 500 degrees F (250 to 260 degrees C) -- the stone needs heat up while the oven heats. Large, thick-crusted pizzas might need an oven temperature closer to 400 degrees F (200 degrees C) so the crust can cook completely before the toppings burn.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
                    {
                        "type": "people_also_ask",
                        "position": 2,
                        "items": [
                            "How long do you cook a pizza in the oven?",
                            "What temperature do you cook pizza in a conventional oven?",
                            "How long does it take to bake a homemade pizza?",
                            "How long does it take to cook a pizza at 425?"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.thekitchn.com/how-to-make-really-good-pizza-at-home-cooking-lessons-from-the-kitchn-178384",
                        "title": "How To Make Awesome Pizza at Home | Kitchn",
                        "snippet": "Mar 22, 2018 - Instructions. Heat the oven to 550°F or higher. Arrange a rack in the lower-middle part of the oven (if you have a baking stone, place it on the rack) and heat the oven to 550°F or higher. Divide the dough in half. Roll out the dough. Top the pizza. Bake the pizza. Slice and serve.",
                        "snippet_extra": "Rating: 3.5 - \u200e50 reviews - \u200e879 cal"
                    },
                    {
                        "type": "video",
                        "position": 4,
                        "items": [
                            {
                                "url": "https://www.youtube.com/watch?v=zVqvDKBD3Go",
                                "title": "how to bake a pizza in regular oven",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=4kBPbb4YLrA",
                                "title": "Jamie Oliver shows you how to cook pizza in a wood fired oven",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=FFuFh5E4eYA",
                                "title": "How to Cook Multiple Pizzas in the Oven : Tips for Making Pizza",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=a5u4zkfZWLE",
                                "title": "Cooking pizza - gas oven - Tutorial Alfa Pro",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=URdDg0xKJlc",
                                "title": "How To Cook Frozen Pizza In Half The Time",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=OrEmMXSgRmU",
                                "title": "How to Use a Pizza Stone",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=acfIBSKtF84",
                                "title": "How to Turn Your Home Oven into a Pizza Oven",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=Lyj8wH2iTYg",
                                "title": "Homemade Pizza Video Recipe | Start to Finish Pizza Recipe with ...",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=d_QnI6TKlFM",
                                "title": "How to cook pizza in a wood fired oven",
                                "source": "YouTube"
                            },
                            {
                                "url": "https://www.youtube.com/watch?v=aZsNFdzb8uk",
                                "title": "How to Cook a Pizza in a Wood-Fired Oven",
                                "source": "YouTube"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.thekitchn.com/want-the-best-homemade-pizza-you-have-to-turn-up-the-heat-163038",
                        "title": "The Right Oven Temperature for Homemade Pizza | Kitchn",
                        "snippet": "Mar 19, 2018 - I recently did an informal poll among my cooking buddies, asking them how hot they heat their ovens when making pizza at home. They blinked ...",
                        "snippet_extra": ""
                    },
...

Video Thumbnail

Just about the same as Image Thumbnails, but features video content.

Request Sample
{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"how to cook pizza in oven"
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0878 sec.",
    "results_count": 104,
    "results": [
        {
            "task_id": 1199683277,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 17119963,
            "post_id": "874654654",
            "post_key": "how to cook pizza in oven",
            "result_se_check_url": "https://www.google.com/search?q=how%20to%20cook%20pizza%20in%20oven&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-10 12:24:21 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,videos,images,related_search",
            "result_serp_count": 104000000,
            "result": {
                "left": [
                    {
                        "type": "featured_snippet",
                        "position": 1,
                        "url": "http://dish.allrecipes.com/topping-and-baking-pizza/",
                        "title": "Topping and Baking Pizza By - Allrecipes",
                        "snippet": "Place a pizza stone on a lower oven rack. Preheat the oven between 450 and 500 degrees F (250 to 260 degrees C) -- the stone needs heat up while the oven heats. Large, thick-crusted pizzas might need an oven temperature closer to 400 degrees F (200 degrees C) so the crust can cook completely before the toppings burn.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
                    {
                        "type": "people_also_ask",
                        "position": 2,
                        "items": [
                            "How long do you cook a pizza in the oven?",
                            "What temperature do you cook pizza in a conventional oven?",
                            "How long does it take to bake a homemade pizza?",
                            "How long does it take to cook a pizza at 425?"
                        ]
                    },
...
                                               {
                                "url": "https://www.youtube.com/watch?v=aZsNFdzb8uk",
                                "title": "How to Cook a Pizza in a Wood-Fired Oven",
                                "source": "YouTube"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.thekitchn.com/want-the-best-homemade-pizza-you-have-to-turn-up-the-heat-163038",
                        "title": "The Right Oven Temperature for Homemade Pizza | Kitchn",
                        "snippet": "Mar 19, 2018 - I recently did an informal poll among my cooking buddies, asking them how hot they heat their ovens when making pizza at home. They blinked ...",
                        "snippet_extra": ""
                    },
...
                                   {
                        "type": "organic",
                        "position": 40,
                        "featured_snippet": false,
                        "image": false,
                        "video": true,
                        "url": "https://www.usatoday.com/videos/tech/reviewedcom/2018/07/13/we-cooked-pizza-car-dashboard/36839351/",
                        "title": "We cooked pizza on a car dashboard - USA Today",
                        "snippet": "It's been a HOT summer and no matter how hot it gets outside, getting into your even hotter car is worse still. It ...",
                        "snippet_extra": "Jul 13, 2018"
                    },
                    {
                        "type": "organic",
                        "position": 41,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.cheatsheet.com/life/secrets-to-making-gourmet-pizza-at-home.html/",
                        "title": "Secrets to Making Restaurant Pizza at Home",
                        "snippet": "Jul 16, 2017 - Make amazing pizza in your home kitchen without building a wood-fired oven with these 5 tricks, and never order bad delivery pizza again.",
                        "snippet_extra": ""
                    },
…

Local Results Features

Local Results Features represent SERP elements that are specific to a particular location. These features appear on results pages if Google determines that the entered query is relevant to a certain location or a local establishment. With DataForSEO SERP Extra API you can get two types of the Local Results Features: the Local Pack and the Maps.

Local Pack

The main aim of the Local Pack is to provide users with the necessary information about local establishments relevant to their queries. This feature appears inside the SERP in the “3-pack” form and can give info about the listed establishment’s name, phone number, address, work hours, rating, and location on the map.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"Boston,Massachusetts,United States",
					"key":"pizza takeaway",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0955 sec.",
    "results_count": 105,
    "results": [
        {
            "task_id": 1265426908,
            "se_id": 14,
            "loc_id": 1018127,
            "key_id": 1183257,
            "post_id": "874654654",
            "post_key": "pizza takeaway",
            "result_se_check_url": "https://www.google.com/search?q=pizza%20takeaway&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCRsxPQ0tZeOJEaDoYgEkv3x4",
            "result_datetime": "2018-08-15 13:34:39 +00:00",
            "result_spell": "",
            "result_extra": "videos,carousel,local_pack",
            "result_serp_count": 344000000,
            "result": {
                "left": [
                    {
                        "type": "local_pack",
                        "position": 1,
                        "url": "",
                        "title": "Cafe Podima"
                    },
                    {
                        "type": "local_pack",
                        "position": 2,
                        "url": "",
                        "title": "Primo Pizza Restaurant"
                    },
                    {
                        "type": "local_pack",
                        "position": 3,
                        "url": "",
                        "title": "Domino's Pizza"
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.tripadvisor.com/Restaurants-g60745-c31-zfp19-Boston_Massachusetts.html",
                        "title": "The Best Pizza Delivery in Boston - TripAdvisor",
                        "snippet": "Best Pizza Delivery in Boston, Massachusetts. Find 248401 traveler reviews of the best Boston Delivery Pizza and search by price, location and more.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.grubhub.com/delivery/ma-boston/pizza",
                        "title": "Boston Pizza Delivery & Take Out | Boston MA Pizza | Grubhub",
                        "snippet": "Lookin' for Boston Pizza delivery? Right here, friend. Order Pizza online from Boston MA restaurants at this moment.",
                        "snippet_extra": ""
                    },
…

Maps

Although Local Maps and Maps features are pretty alike, the former serves a specific purpose: it displays the location of the particular place on the map and generates route options between different locations.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"Boston,Massachusetts,United States",
					"key":"route 66 map",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0783 sec.",
    "results_count": 103,
    "results": [
        {
            "task_id": 1265766656,
            "se_id": 14,
            "loc_id": 1018127,
            "key_id": 18952900,
            "post_id": "874654654",
            "post_key": "route 66 map",
            "result_se_check_url": "https://www.google.com/search?q=route%2066%20map&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCRsxPQ0tZeOJEaDoYgEkv3x4",
            "result_datetime": "2018-08-15 14:00:52 +00:00",
            "result_spell": "",
            "result_extra": "maps,people_also_ask,images,videos",
            "result_serp_count": 134000000,
            "result": {
                "left": [
                    {
                        "type": "map",
                        "position": 1,
                        "url": "https://www.google.com/maps/place/CT-66,+Connecticut/data=!4m2!3m1!1s0x89e644fdf3431135:0x20d02a2cc8ac152a?hl=en&sa=X&ved=2ahUKEwi1xo2HnO_cAhUKvI8KHTAKDU4Q8gEwAHoECAAQAQ",
                        "title": "CT-66 Connecticut"
                    },
                    {
                        "type": "people_also_ask",
                        "position": 2,
                        "items": [
                            "How long does it take to drive the Route 66?",
                            "Where does the Route 66 start and end?",
                            "Where does Route 66 start and where does it end?",
                            "Where does Route 66 go through?"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.nps.gov/nr/travel/route66/maps66.html",
                        "title": "Route 66 Map--Route: A Discover Our Shared Heritage Travel Itinerary",
                        "snippet": "Click on a section of the map for a more detailed map and links to Route 66 sites. Click here for a Bing map to get directions to all the sites in this travel itinerary.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "images",
                        "position": 4,
                        "url": "https://www.google.com/search?q=route+66+map&num=100&hl=en&gl=US&tbm=isch&tbo=u&source=univ&sa=X&ved=2ahUKEwi1xo2HnO_cAhUKvI8KHTAKDU4QsAR6BAgBEAE",
                        "title": "Images for route 66 map",
                        "items": [
                            {
                                "url": "https://www.tripsavvy.com/maps-of-route-66-road-trip-3266159",
                                "alt": "Image result for route 66 map"
                            },
                            {
                                "url": "https://www.theroute-66.com/maps.html",
                                "alt": "Image result for route 66 map"
                            },
                            {
                                "url": "https://www.tripsavvy.com/maps-of-route-66-road-trip-3266159",
                                "alt": "Image result for route 66 map"
                            },
                            {
                                "url": "http://www.drivingroute66.com/route-66-maps/",
                                "alt": "Image result for route 66 map"
                            },
                            {
                                "url": "https://www.adventurecycling.org/routes-and-maps/adventure-cycling-route-network/bicycle-route-66/",
                                "alt": "Image result for route 66 map"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.theroute-66.com/maps.html",
                        "title": "Route 66 Map",
                        "snippet": "Apr 28, 2018 - Here on our \"Route 66 Map Page\" you will find links to all kinds of maps: Historic Route 66 map (for each town), an altimetric map showing the ...",
                        "snippet_extra": ""
                    },
…

Knowledge Graph Features

Knowledge Graphs (also sometimes called as Answer Boxes) are so far the most effective way of answering users question Google can offer. Information included in these extra elements is intended to provide the most accurate information in response to user queries.

Featured Snippet

Featured Snippets are specific results featured by Google on the top of the organic part of SERPs. These extra features are supposed to provide a straight answer to questions of users by displaying a piece of information related to a query.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"how to register for vat"
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.0493 sec.",
    "results_count": 104,
    "results": [
        {
            "task_id": 1237893530,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 116764902,
            "post_id": "874654654",
            "post_key": "how to register for vat",
            "result_se_check_url": "https://www.google.com/search?q=how%20to%20register%20for%20vat&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-13 08:12:32 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,videos",
            "result_serp_count": 197000000,
            "result": {
                "left": [
                    {
                        "type": "paid",
                        "position": 1,
                        "url": "https://www.tmf-group.com/",
                        "title": "VAT Compliance Services | Global Reach, Local Knowledge.\u200e",
                        "snippet_row1": "We help keep companies compliant with their Indirect Tax Obligations. Quick, Reliable Solutions. Expand Worldwide. Global Experts. Over 80 Locations. Services: Fund Services, Governance Services, IP Licensing, Collection, Private Equity Investment, Real Estate Investment, Structured Finance.",
                        "snippet_row2": ""
                    },
                    {
                        "type": "featured_snippet",
                        "position": 2,
                        "url": "https://www.nibusinessinfo.co.uk/content/vat-registration-how-apply-and-when",
                        "title": "VAT registration: how to apply and when | nibusinessinfo.co.uk",
                        "snippet": "To register for VAT, you have to apply to HM Revenue & Customs (HMRC). If you choose to register yourself, you need to register for the VAT online service with HMRC. However, if you want, an accountant or an agent can do this for you. You should get a VAT registration certificate within 14 working day.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
                    {
                        "type": "people_also_ask",
                        "position": 3,
                        "items": [
                            "How do I apply for VAT registration?",
                            "How long does it take to get a VAT registration number?",
                            "Can I charge VAT while waiting for registration?",
                            "What is the threshold for VAT?"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.gov.uk/vat-registration/how-to-register",
                        "title": "VAT registration: How to register - GOV.UK",
                        "snippet": "VAT - how to register, effective date of registration, registration thresholds, calculate taxable turnover, change your details, de-register (cancel) or transfer a VAT ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.gov.uk/vat-registration",
                        "title": "VAT registration - GOV.UK",
                        "snippet": "Overview. You must register for VAT with HM Revenue and Customs ( HMRC ) if your business' VAT taxable turnover is more than £85,000. This guide is also available in Welsh (Cymraeg). When you register, you'll be sent a VAT registration certificate.",
                        "snippet_extra": ""
                    },
…

Answer Box

An Answer Box (sometimes also called a Direct Answer) looks a lot like a Featured Snippet. Both are aimed at answering user questions straight away, and both are typically (but not always) found under the paid results block. At the same time, there’s a notable difference between the two: unlike Featured Snippets, Answer Boxes aren’t based on the content of SERPs results.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"archaic",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0830 sec.",
    "results_count": 102,
    "results": [
        {
            "task_id": 1238356359,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 46016845,
            "post_id": "874654654",
            "post_key": "archaic",
            "result_se_check_url": "https://www.google.com/search?q=archaic&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-13 08:53:54 +00:00",
            "result_spell": "",
            "result_extra": "answer_box",
            "result_serp_count": 20400000,
            "result": {
                "left": [
                    {
                        "type": "answer_box",
                        "position": 1,
                        "text": [
                            "Dictionary",
                            "",
                            "ar·cha·ic",
                            "ärˈkāik",
                            "",
                            "adjective",
                            "adjective:  archaic",
                            "very old or old-fashioned. synonyms: obsolete antediluvian old world,  old-fangled ancient old extinct defunct prehistoric literary of yore \"archaic conventions\" More out of date old-fashioned outmoded behind the times,  bygone anachronistic antiquated superannuated antonyms: modern \"prisons are run on archaic methods\" (of a word or a style of language) no longer in everyday use but sometimes used to impart an old-fashioned flavor. of an early period of art or culture, especially the 7th–6th centuries BC in Greece. \"the archaic temple at Corinth\"",
                            "Origin",
                            "mid 19th century: from French",
                            ", from Greek",
                            ", from",
                            ", from",
                            "‘beginning.’",
                            "archaïque",
                            "arkhaikos",
                            "arkhaios",
                            "arkhē",
                            "Translate archaic to",
                            "Use over time for: archaic",
                            "Translations, word origin, and more definitions",
                            "Show less",
                            "Feedback"
                        ],
                        "links": [
                            {
                                "url": "http://books.google.com/ngrams/graph?year_start=1800&year_end=2008&corpus=15&smoothing=7&case_insensitive=on&content=archaic",
                                "anchor": ""
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 2,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.merriam-webster.com/dictionary/archaic",
                        "title": "Archaic | Definition of Archaic by Merriam-Webster",
                        "snippet": "Definition of archaic for Students. : of, relating to, or existing from an earlier time. archaic words.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.dictionary.com/browse/archaic",
                        "title": "Archaic | Define Archaic at Dictionary.com",
                        "snippet": "adjective. marked by the characteristics of an earlier period; antiquated: an archaic manner; an archaic notion.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.wiktionary.org/wiki/archaic",
                        "title": "archaic - Wiktionary",
                        "snippet": "archaic (comparative more archaic, superlative most archaic) Of or characterized by antiquity; old-fashioned, quaint, antiquated.",
                        "snippet_extra": ""
                    },
...

Knowledge Panel

Knowledge Panel feature always appears on the right side of SERPs and displays extra info about the topic of the corresponding query. It can also include numerous pictures, searches, links, etc., that are likely relevant to the user query.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"amazon",
					"priority":2
                }
        }
}
Response Sample 
{
    "host": "dfs-backend-2",
    "user_ip": "89.162.137.234",
    "status": "ok",
    "results_time": "0.1525 sec.",
    "results_count": 103,
    "results": [
        {
            "task_id": 1178432303,
            "se_id": 14,
            "loc_id": 2840,
            "key_id": 2194487,
            "post_id": "992162",
            "post_key": "tortilla chips",
            "result_se_check_url": "https://www.google.com/search?q=tortilla%20chips&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
            "result_datetime": "2018-08-08 22:01:31 +00:00",
            "result_spell": "",
            "result_extra": "videos,people_also_ask,knowledge_graph,related_search",
            "result_serp_count": 65600000,
            "result": {
                "left": [
                    {
                        "type": "organic",
                        "position": 1,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.allrecipes.com/recipe/20482/baked-tortilla-chips/",
                        "title": "Baked Tortilla Chips Recipe - Allrecipes.com",
                        "snippet": "Cumin and lime juice add a real zing to these chips, and they're best when served warm.",
                        "snippet_extra": "Rating: 4.3 - \u200e353 reviews - \u200e25 min - \u200e147 cal"
                    },
                    {
                        "type": "organic",
                        "position": 2,
                        "featured_snippet": false,
                        "image": true,
                        "video": false,
                        "url": "https://www.simplyrecipes.com/recipes/how_to_make_homemade_tortilla_chips/",
                        "title": "How to Make Homemade Tortilla Chips | SimplyRecipes.com",
                        "snippet": "Perfectly fresh and crunchy homemade tortilla chips, fried, baked, or microwaved. It's so easy to make your own!",
                        "snippet_extra": "Rating: 5 - \u200e73 reviews - \u200e25 min"
                    },
…
"right": [
                    {
                        "type": "knowledge_graph",
                        "position": 1,
                        "url": "https://en.wikipedia.org/wiki/Tortilla_chip",
                        "title": "Tortilla chip",
                        "description": "",
                        "parts": [
                            "A tortilla chip is a snack food made from corn tortillas, which are cut into wedges and then fried—or baked. Corn tortillas are made of corn, vegetable oil, salt and water.   Wikipedia",
                            "Nutrition Facts Kellogg's BeANatural Original 3-Bean Chips Tortilla chips, baked Tortilla chips, white corn Tortilla chips, white corn, unsalted Tortilla chips, yellow, salted Tortilla chips, baked Amount Per   10 chips (16 g) 1 cup, crushed (63 g) 100 grams 1 cup, crushed (63 g) Calories   293",
                            "% Daily Value * Total Fat   10 g 15% Saturated fat   1.8 g 9% Polyunsaturated fat   3.2 g Monounsaturated fat   4 g Trans fat   Cholesterol   2 mg 0% Sodium   539 mg 22% Potassium   171 mg 4% Total Carbohydrate   46 g 15% Dietary fiber   3.6 g 14% Sugar   0.3 g Protein   5 g 10% Caffeine   Vitamin A 1% Vitamin C 0% Calcium 10% Iron 5% Vitamin D 0% Vitamin B-6 5% Vitamin B-12 0% Magnesium 15% * Percent Daily Values are based on a 2,000 calorie diet. Your daily values may be higher or lower depending on your calorie needs.",
                            "People also search for View 15+ more View 15+ Tortilla Corn tortilla Nachos Salsa Guacamole Potato chip"
                        ]
                    }
                ]
            }
        }
    ]
}

Carousel

The carousel feature appears on the top of SERP for queries that relate to movies, tv series, books, magazines, artists, etc. The new search starts each time a user clicks on the carousel result.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"backup software",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.1078 sec.",
    "results_count": 108,
    "results": [
        {
            "task_id": 1241420649,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 566627,
            "post_id": "874654654",
            "post_key": "backup software",
            "result_se_check_url": "https://www.google.com/search?q=backup%20software&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-13 13:05:02 +00:00",
            "result_spell": "",
            "result_extra": "carousel",
            "result_serp_count": 0,
            "result": {
                "left": [
                    {
                        "type": "carousel",
                        "position": 1,
                        "items": [
                            {
                                "title": "Acronis True  Image"
                            },
                            {
                                "title": "Macrium  Reflect"
                            },
                            {
                                "title": "Iperius  Backup"
                            },
                            {
                                "title": "Carbonite"
                            },
                            {
                                "title": "Veeam  Backup & Replication"
                            },
                            {
                                "title": "Clonezilla"
                            },
                            {
                                "title": "Backup and  Restore"
                            },
                            {
                                "title": "System  Restore"
                            },
                            {
                                "title": "BackupPC"
                            },
                            {
                                "title": "Cobian  Backup"
                            },
                            {
                                "title": "Backup4all"
                            },
                            {
                                "title": "Backup"
                            },
                            {
                                "title": "Advanced  Maryland Automatic Network Disk Archiver"
                            },
                            {
                                "title": "FBackup"
                            },
                            {
                                "title": "Duplicity"
                            },
                            {
                                "title": "Image for  Windows"
                            },
                            {
                                "title": "GoodSync"
                            },
                            {
                                "title": "FlyBack"
                            },
                            {
                                "title": "Box Backup"
                            },
                            {
                                "title": "IDrive"
                            },
                            {
                                "title": "ChronoSync"
                            },
                            {
                                "title": "Attic"
                            },
                            {
                                "title": "Bup"
                            },
                            {
                                "title": "Obnam"
                            },
                            {
                                "title": "Argentum  Backup"
                            },
                            {
                                "title": "Bvckup 2"
                            },
                            {
                                "title": "Back in Time"
                            },
                            {
                                "title": "TotalRecovery"
                            },
                            {
                                "title": "GS RichCopy  360"
                            },
                            {
                                "title": "NTBackup"
                            },
                            {
                                "title": "Zmanda  Recovery Manager"
                            },
                            {
                                "title": "Double Image  Backup"
                            },
                            {
                                "title": "Norton 360"
                            },
                            {
                                "title": "@MAX  SyncUp"
                            },
                            {
                                "title": "Allway Sync"
                            },
                            {
                                "title": "cwRsync"
                            },
                            {
                                "title": "Windows Live  OneCare"
                            },
                            {
                                "title": "TimeVault"
                            },
                            {
                                "title": "Veeam  Backup Free Edition"
                            }
                        ],
                        "title": "Backup Software"
                    },
                    {
                        "type": "paid",
                        "position": 2,
                        "url": "http://pages.rubrik.com/",
                        "title": "Gartner Magic Quadrant Guide | Backup & Recovery Software\u200e",
                        "snippet_row1": "See the latest Gartner MQ for Data Center Backup & Recovery. Get the guide here! Simple To Scale.",
                        "snippet_row2": ""
                    },
                    {
                        "type": "paid",
                        "position": 3,
                        "url": "https://www.acronis.com/",
                        "title": "Backup Software? | Try Acronis® Backup 12.5 | acronis.com\u200e",
                        "snippet_row1": "#1 Backup Software with Anti-Ransomware, 20+Platforms. Physical, Virtual+Cloud! 15 Sec Instant Restore. 21 Platforms, 1 Solution. Simplified Licensing. 100+ Awards. Stops Ransomware. 3 Clicks to Back Up. Types: Windows Server, Virtual Host, Office 365, Hyper-V, vSphere ESXi, SQL Server, Azure.",
                        "snippet_row2": ""
                    },
                    {
                        "type": "paid",
                        "position": 4,
                        "url": "https://www.carbonite.com/",
                        "title": "Carbonite® #1 Business Backup | Save on Backup + File Storage\u200e",
                        "snippet_row1": "Simple Setup, Fast Recovery. See How Easy It Is to Protect Your Files. Buy Now! Disaster Recovery. Mobile Device Sync. Support for 200+ Systems. Custom Data Solutions. Onsite + Cloud Backup. Most Trusted Backup. Automatic Backup. Ransomware Protection. Free Demo.",
                        "snippet_row2": ""
                    },
...

People Also Ask

The People Also Ask feature provides information in the form of the expandable boxes with questions related to the user query.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"Javascript",
					"priority":2
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.1014 sec.",
    "results_count": 103,
    "results": [
        {
            "task_id": 1241905618,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 51349105,
            "post_id": "874654654",
            "post_key": "Javascript",
            "result_se_check_url": "https://www.google.com/search?q=Javascript&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-13 13:47:15 +00:00",
            "result_spell": "",
            "result_extra": "people_also_ask,videos",
            "result_serp_count": 1640000000,
            "result": {
                "left": [
                    {
                        "type": "organic",
                        "position": 1,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.javascript.com/",
                        "title": "JavaScript.com",
                        "snippet": "JavaScript.com is a resource for the JavaScript community. You will find resources and examples for JavaScript beginners as well as support for JavaScript ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "people_also_ask",
                        "position": 2,
                        "items": [
                            "How do I turn on JavaScript?",
                            "How do you enable JavaScript in chrome?",
                            "What is JavaScript and what is it used for?",
                            "What is the JavaScript programming?"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.w3schools.com/jS/default.asp",
                        "title": "JavaScript Tutorial - W3Schools",
                        "snippet": "JavaScript is the programming language of HTML and the Web. JavaScript is easy to learn. This tutorial will teach you JavaScript from basic to advanced.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.wikipedia.org/wiki/JavaScript",
                        "title": "JavaScript - Wikipedia",
                        "snippet": "JavaScript often abbreviated as JS, is a high-level, interpreted programming language. It is a language which is also characterized as dynamic, weakly typed, ...",
                        "snippet_extra": ""
                    },
…

Flights

The Flights feature essentially represents a sort of Direct Answer that gives information about flights between two destinations for the selected dates.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"New Orleans to Toronto flights",
					"priority":2
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.0439 sec.",
    "results_count": 106,
    "results": [
        {
            "task_id": 1242127609,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 405398218,
            "post_id": "874654654",
            "post_key": "New Orleans to Toronto flights",
            "result_se_check_url": "https://www.google.com/search?q=New%20Orleans%20to%20Toronto%20flights&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-13 14:05:53 +00:00",
            "result_spell": "",
            "result_extra": "google_flights,videos,related_search",
            "result_serp_count": 1350000,
            "result": {
                "left": [
                    {
                        "type": "paid",
                        "position": 1,
                        "url": "https://www.cheapoair.com/",
                        "title": "Flights New Orleans to Toronto | Find Your Cheap Flights Today\u200e",
                        "snippet_row1": "Flights to Toronto. Our Best Price Guarantee. Book Today & Save Big!",
                        "snippet_row2": ""
                    },
                    {
                        "type": "paid",
                        "position": 2,
                        "url": "https://www.torontoescapes.com/",
                        "title": "Flight Offers to Toronto | Weekly Flight Deals | torontoescapes.com\u200e",
                        "snippet_row1": "Weekly Flight Specials to Toronto. Book & Save Now w/ Toronto Escapes. Easy, Convenient Flights. All-in Pricing. Vacation to Toronto. Best Flight Deals. 48-Hour Deals. From over 45 US cities.",
                        "snippet_row2": ""
                    },
                    {
                        "type": "paid",
                        "position": 3,
                        "url": "https://www.kayak.com/",
                        "title": "New Orleans to Toronto Flights | KAYAK® Flight Search | kayak.com\u200e",
                        "snippet_row1": "Hassle Free Flight Deals. Compare and Fly from New Orleans to Toronto for Less!",
                        "snippet_row2": ""
                    },
                    {
                        "type": "google_flights",
                        "position": 4,
                        "title": "Flights from New Orleans, LA (MSY) to Toronto, Canada (all airports)",
                        "url": "",
                        "items": [
                            {
                                "url": "https://www.google.com/flights?num=100&hl=en&gl=US&source=flun&lite=0&uitype=cuAA&tfs=CAEQAhojEgoyMDE4LTA5LTA2agcIARIDTVNZcgwIAhIIL20vMGg3aDYaIxIKMjAxOC0wOS0xMGoMCAISCC9tLzBoN2g2cgcIARIDTVNZ&sa=X&ved=2ahUKEwjUkZfBmercAhWKy4MKHe0BDd8Q1RUoADAAegQIARAQ",
                                "description": "Multiple airlines         6h 30m+      Connecting       from  $283"
                            },
                            {
                                "url": "https://www.google.com/flights?num=100&hl=en&gl=US&source=flun&lite=0&uitype=cuAA&tfs=CAEQAhonEgoyMDE4LTA5LTA2MgJBQWoHCAESA01TWXIMCAISCC9tLzBoN2g2GicSCjIwMTgtMDktMTAyAkFBagwIAhIIL20vMGg3aDZyBwgBEgNNU1k&sa=X&ved=2ahUKEwjUkZfBmercAhWKy4MKHe0BDd8Q1RUoATAAegQIARAR",
                                "description": "American         4h 45m+      Connecting       from  $333"
                            },
                            {
                                "url": "https://www.google.com/flights?num=100&hl=en&gl=US&source=flun&lite=0&uitype=cuAA&tfs=CAEQAhopEgoyMDE4LTA5LTA2KAAyAkFDagcIARIDTVNZcgwIAhIIL20vMGg3aDYaKRIKMjAxOC0wOS0xMCgAMgJBQ2oMCAISCC9tLzBoN2g2cgcIARIDTVNZ&sa=X&ved=2ahUKEwjUkZfBmercAhWKy4MKHe0BDd8Q1RUoAjAAegQIARAS",
                                "description": "Air Canada         2h 50m     Nonstop        from  $515"
                            },
                            {
                                "url": "https://www.google.com/flights?num=100&hl=en&gl=US&source=flun&lite=0&uitype=cuAA&tfs=CAEQAhopEgoyMDE4LTA5LTA2KAAyAlVBagcIARIDTVNZcgwIAhIIL20vMGg3aDYaKRIKMjAxOC0wOS0xMCgAMgJVQWoMCAISCC9tLzBoN2g2cgcIARIDTVNZ&sa=X&ved=2ahUKEwjUkZfBmercAhWKy4MKHe0BDd8Q1RUoAzAAegQIARAT",
                                "description": "United         2h 50m     Nonstop        from  $780"
                            },
                            {
                                "url": "https://www.google.com/flights?num=100&hl=en&gl=US&source=flun&lite=0&uitype=cuAA&tfs=CAEQAhojEgoyMDE4LTA5LTA2agcIARIDTVNZcgwIAhIIL20vMGg3aDYaIxIKMjAxOC0wOS0xMGoMCAISCC9tLzBoN2g2cgcIARIDTVNZ&sa=X&ved=2ahUKEwjUkZfBmercAhWKy4MKHe0BDd8Q1RUoBDAAegQIARAU",
                                "description": "Other airlines         2h 50m+      Connecting       from  $376"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.expedia.com/lp/flights/msy/yyz/new-orleans-to-toronto",
                        "title": "MSY to YYZ: Flights from New Orleans to Toronto | Expedia",
                        "snippet": "Book your New Orleans (MSY) to Toronto (YYZ) flight with our Best Price Guarantee. Save 100% when booking your hotel + flight. FREE 24 hour cancellation on ...",
                        "snippet_extra": ""
                    },
...

Google For Jobs

The Google For Jobs feature is aimed at helping job seekers and therefore appears for searches related to job opportunities. It’s displayed on the top of organic SERPs and contains a pack of three job listings relevant to the user query.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"DevOps engineer New Orleans",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.3173 sec.",
    "results_count": 101,
    "results": [
        {
            "task_id": 1251006659,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 408622721,
            "post_id": "874654654",
            "post_key": "DevOps engineer New Orleans",
            "result_se_check_url": "https://www.google.com/search?q=DevOps%20engineer%20New%20Orleans&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-14 10:16:26 +00:00",
            "result_spell": "",
            "result_extra": "jobs,images",
            "result_serp_count": 143000,
            "result": {
                "left": [
                    {
                        "type": "jobs",
                        "position": 1,
                        "title": "Jobs Near New Orleans, LA",
                        "url": "https://www.google.com/search?q=DevOps+engineer+New+Orleans&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb&ibp=htl;jobs&sa=X&ved=2ahUKEwjV0cWMqOzcAhVKKFAKHemnC94QiYsCKAB6BAgGEAI",
                        "items": [
                            {
                                "url": "https://www.google.com/search?q=DevOps+engineer+New+Orleans&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb&ibp=htl;jobs#htidocid=vXWbqSHRJbGp6sJ9AAAAAA==",
                                "snippet": "Code Willing LLC\r\nNew Orleans, LA",
                                "author": "via ZipRecruiter",
                                "dete": "21 hours ago",
                                "type": "3 min"
                            },
                            {
                                "url": "https://www.google.com/search?q=DevOps+engineer+New+Orleans&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb&ibp=htl;jobs#htidocid=E0-BIR_ptSDsY5auAAAAAA==",
                                "snippet": "DXC Technology\r\nNew Orleans, LA",
                                "author": "via ZipRecruiter",
                                "dete": "2 days ago",
                                "type": "Full-time"
                            },
                            {
                                "url": "https://www.google.com/search?q=DevOps+engineer+New+Orleans&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb&ibp=htl;jobs#htidocid=mhsqZQbzrE6ROviBAAAAAA==",
                                "snippet": "Accruent\r\nNew Orleans, LA",
                                "author": "via Glassdoor",
                                "dete": "15 days ago",
                                "type": "Full-time"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 2,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.glassdoor.com/Job/new-orleans-devops-engineer-jobs-SRCH_IL.0,11_IC1150035_KO12,27.htm",
                        "title": "Devops Engineer Jobs in New Orleans, LA | Glassdoor",
                        "snippet": "Search Devops Engineer jobs in New Orleans, LA with company ratings & salaries. 32 open jobs for Devops Engineer in New Orleans.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.glassdoor.com/Job/new-orleans-devops-jobs-SRCH_IL.0,11_IC1150035_KO12,18.htm",
                        "title": "Devops Jobs in New Orleans, LA | Glassdoor",
                        "snippet": "Search Devops jobs in New Orleans, LA with company ratings & salaries. 63 open jobs for Devops in New Orleans.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.glassdoor.com/Job/new-orleans-senior-devops-engineer-jobs-SRCH_IL.0,11_IC1150035_KO12,34.htm",
                        "title": "Senior DevOps Engineer Jobs in New Orleans, LA | Glassdoor",
                        "snippet": "Search Senior DevOps Engineer jobs in New Orleans, LA with company ratings & salaries. 7 open jobs for Senior DevOps Engineer in New Orleans.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.indeed.com/q-Devops-Engineer-l-Louisiana-jobs.html",
                        "title": "Devops Engineer Jobs, Employment in Louisiana | Indeed.com",
                        "snippet": "20 Devops Engineer jobs available at prominent Louisiana companies on ... Engineer. Code Willing, LLC - New Orleans, LA 70130 (Lower Garden District area) ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 6,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.linkedin.com/jobs/devops-jobs-new-orleans-la",
                        "title": "48 Devops Jobs in New Orleans, LA | LinkedIn",
                        "snippet": "Today's top 48 Devops jobs in New Orleans, LA. Leverage your professional network, and get hired. New Devops jobs added daily.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 7,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.themuse.com/jobs/accruent/devops-engineer",
                        "title": "DevOps Engineer | New Orleans, LA - The Muse",
                        "snippet": "Find our DevOps Engineer job description for Accruent located in New Orleans, LA, as well as other career opportunities that the company is hiring for.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 8,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.ziprecruiter.com/Jobs/Devops/-in-New-Orleans,LA",
                        "title": "$84k-$130k Devops Jobs in New Orleans, LA | ZipRecruiter",
                        "snippet": "Browse 355+ NEW ORLEANS, LA DEVOPS job ($84K-$130K) listings hiring now from companies with openings. Find your next job opportunity near you ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 9,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.ziprecruiter.com/Jobs/Devops-Engineer-Remote/-in-New-Orleans,LA",
                        "title": "$93k-$138k Devops Engineer Remote Jobs in New Orleans, LA",
                        "snippet": "Browse 367+ NEW ORLEANS, LA DEVOPS ENGINEER REMOTE job ($93K-$138K) listings hiring now from companies with openings. Find your next job ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 10,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://lensa.com/devops-engineer-jobs/new-orleans/jd/af4b1fc85fcb1613022747305cba8f3a",
                        "title": "DevOps Engineer job in New Orleans - ObjectWin Technology, Inc.",
                        "snippet": "ObjectWin Technology, Inc. is currently looking for DevOps Engineer near New Orleans. Full job description and instant apply on Lensa jobs.",
                        "snippet_extra": ""
                    },
...

Top Stories

The Top Stories (also referred to as the News Box) feature is triggered by queries that include a news-heavy topic. This feature is usually displayed on the top of SERPs.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"Brexit",
					"priority":2
                }
        }
}
Response Sample 
{
    "status": "ok",
    "results_time": "0.0436 sec.",
    "results_count": 104,
    "results": [
        {
            "task_id": 1251161934,
            "se_id": 14,
            "loc_id": 1018036,
            "key_id": 408695155,
            "post_id": "874654654",
            "post_key": "Brexit",
            "result_se_check_url": "https://www.google.com/search?q=Brexit&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-14 10:27:11 +00:00",
            "result_spell": "",
            "result_extra": "top_stories,videos,people_also_ask",
            "result_serp_count": 85000000,
            "result": {
                "left": [
                    {
                        "type": "top_stories",
                        "position": 1,
                        "items": [
                            {
                                "url": "https://www.theguardian.com/commentisfree/2018/aug/14/brexit-ruin-lives-british-citizens-europe-peoples-vote",
                                "title": "Brexit will ruin the lives of British citizens in Europe. We deserve a vote"
                            },
                            {
                                "url": "https://www.theguardian.com/commentisfree/2018/aug/13/labour-reversal-brexit-jeremy-corbyn",
                                "title": "Follow the nuance: Labour is edging towards ditching Brexit"
                            },
                            {
                                "url": "https://www.telegraph.co.uk/politics/2018/08/14/theresa-may-thinks-brexit-plan-option-tory-leavers-plan-call/",
                                "title": "Theresa May thinks her Brexit plan is the only option, but Tory Leavers \nplan to call her bluff"
                            },
                            {
                                "url": "https://www.businessinsider.com/eu-workers-leaving-britain-because-of-brexit-ons-data-2018-8",
                                "title": "It's becoming more and more clear that Brexit is driving EU nationals out \nof the UK"
                            },
                            {
                                "url": "https://www.dailyfx.com/forex/market_alert/2018/08/14/GBPUSD-Slides-on-UK-Data-Tory-Brexiteers-Plan-Hard-Brexit.html",
                                "title": "GBPUSD Slides on UK Data, Tory Brexiteers Plan Hard Brexit"
                            },
                            {
                                "url": "https://www.telegraph.co.uk/news/2018/08/14/english-reformation-first-brexit-survived-break-europe-do/",
                                "title": "The English Reformation was the first Brexit – we survived our break from \nEurope then, and we'll do so again"
                            },
                            {
                                "url": "https://www.express.co.uk/news/world/1002863/Brexit-news-UK-EU-Ireland-Germany-Italy-Belgium-France-no-deal-latest",
                                "title": "Brussels COUNTS COST of Brexit: Five countries who will be WORST HIT by \nno-deal UK divorce"
                            },
                            {
                                "url": "https://www.express.co.uk/news/world/1002905/Brexit-news-UK-EU-Germany-English-speaking-litigation-court",
                                "title": "BREXIT SNATCH: Germany plots English-speaking courts to exploit BILLION \npound UK industry"
                            },
                            {
                                "url": "https://www.thesun.co.uk/news/7008723/tory-new-brexit-plan-next-month/",
                                "title": "Tory Brexiteers set to unveil new Brexit plan next month as they prepare to \nambush Theresa May"
                            },
                            {
                                "url": "https://www.independent.co.uk/voices/brexit-remain-labour-conservative-tories-vote-leave-constituencies-eu-referendum-a8489871.html",
                                "title": "More than 100 constituencies which backed Brexit now back Remain – but \ndon't expect either of the main parties to care"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 2,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.bbc.com/news/uk-politics-32810887",
                        "title": "Brexit: All you need to know about the UK leaving the EU - BBC News",
                        "snippet": "Theresa May was against Brexit during the referendum campaign but is now in favour of it because she says it is what the British people want. Her key message has been that \"Brexit means Brexit\" and she triggered the two year process of leaving the EU on 29 March, 2017.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 3,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.wikipedia.org/wiki/Brexit",
                        "title": "Brexit - Wikipedia",
                        "snippet": "Brexit. Brexit (like its early variant, Brixit) is a portmanteau of \"British\" and \"exit\". In popular usage, it was derived by analogy from Grexit, referring to a hypothetical withdrawal of Greece from the eurozone (and possibly also the EU).",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.theguardian.com/politics/eu-referendum",
                        "title": "Brexit | The Guardian",
                        "snippet": "Rafael Behr. As a soft Brexit becomes ever more implausible, Jeremy Corbyn is going to feel the heat from young Labour pro-Europeans, says Guardian columnist Rafael Behr. Follow the nuance: Labour is edging towards ditching Brexit.",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.theguardian.com/commentisfree/2018/aug/13/labour-reversal-brexit-jeremy-corbyn",
                        "title": "Follow the nuance: Labour is edging towards a reversal of Brexit ...",
                        "snippet": "18 hours ago - As a soft Brexit becomes ever more implausible, Jeremy Corbyn is going to feel the heat from young Labour pro-Europeans, says Guardian ...",
                        "snippet_extra": ""
                    },
...

Apps Box (Mobile)

When executing a query that Google deems as related to a service offered by an app, the App Box is likely to show up. In addition to the name of the app, this feature contains the app’s logo, rating, price, and so on.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com mobile",
					"se_language":"English",
					"loc_name_canonical":"New Orleans,Louisiana,United States",
					"key":"messaging apps",
					"priority":2
                }
        }
}

Response Sample 
{
    "status": "ok",
    "results_time": "0.1053 sec.",
    "results_count": 104,
    "results": [
        {
            "task_id": 1252179801,
            "se_id": 1401,
            "loc_id": 1018036,
            "key_id": 1077596,
            "post_id": "874654654",
            "post_key": "messaging apps",
            "result_se_check_url": "https://www.google.com/search?q=messaging%20apps&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCWWCEbJUpCCGEbTTIl7oWwbb",
            "result_datetime": "2018-08-14 11:45:50 +00:00",
            "result_spell": "",
            "result_extra": "featured_snippet,people_also_ask,app,top_stories",
            "result_serp_count": 0,
            "result": {
                "left": [
                    {
                        "type": "paid",
                        "position": 1,
                        "url": "https://solutions.sopranodesign.com/soprano-mass-enterprise-sms-solution/",
                        "title": "Messaging App | Secure Mobile Communications",
                        "snippet_row1": "Secure IP Messaging",
                        "snippet_row2": ""
                    },
                    {
                        "type": "featured_snippet",
                        "position": 2,
                        "url": "https://www.digitaltrends.com/mobile/best-text-messaging-apps/amp/",
                        "title": "The Best Text Messaging Apps for Android and iOS | Digital Trends",
                        "snippet": "Telegram. Boasting millions of active users, Telegram bills itself as the fastest messaging app around. ... \r\nBBM. While BlackBerry fell behind in the smartphone race, one of the strongest things about the old platform was the BBM (BlackBerry Messenger) app. ... \r\nWhatsApp. ... \r\nLine. ... \r\nViber. ... \r\nHangouts. ... \r\nGoogle Allo. ... \r\nWeChat.",
                        "table": {
                            "table_header": [],
                            "table_data": []
                        }
                    },
                    {
                        "type": "people_also_ask",
                        "position": 3,
                        "items": [
                            "What are the most popular messaging apps?",
                            "What are the best texting Apps?",
                            "What is the safest messaging app?",
                            "What is the best communication app?"
                        ]
                    },
                    {
                        "type": "app",
                        "position": 4,
                        "items": [
                            {
                                "url": "https://play.google.com/store/apps/details?id=com.google.android.apps.messaging&hl=en_US&referrer=utm_source%3Dgoogle%26utm_medium%3Dorganic%26utm_term%3Dmessaging+apps&pcampaignid=APPU_1_28ByW9OJH8TdvgSkwrnYBA",
                                "title": "Android Messages",
                                "snippet": "",
                                "price": "Free"
                            },
                            {
                                "url": "https://play.google.com/store/apps/details?id=com.softcoil.mms&hl=en&referrer=utm_source%3Dgoogle%26utm_medium%3Dorganic%26utm_term%3Dmessaging+apps&pcampaignid=APPU_1_28ByW9OJH8TdvgSkwrnYBA",
                                "title": "Messaging",
                                "snippet": "",
                                "price": "Free"
                            },
                            {
                                "url": "https://play.google.com/store/apps/details?id=com.verizon.messaging.vzmsgs&hl=en_US&referrer=utm_source%3Dgoogle%26utm_medium%3Dorganic%26utm_term%3Dmessaging+apps&pcampaignid=APPU_1_28ByW9OJH8TdvgSkwrnYBA",
                                "title": "Verizon Messages",
                                "snippet": "",
                                "price": "Free"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 5,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.engadget.com/amp/2016/09/30/12-most-used-messaging-apps/",
                        "title": "Public Access - 12 Most Used Messaging Apps - Engadget",
                        "snippet": "Sep 30, 2016 · In this era of technological advancement, there are numerous messaging apps that subscribers can ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 6,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.digitaltrends.com/mobile/best-text-messaging-apps/amp/",
                        "title": "The Best Text Messaging Apps for Android and iOS | Digital Trends",
                        "snippet": "Jul 5, 2018 · The best text messaging apps for Android and iOS. Telegram. Boasting millions of active users, Telegram bills itself as the fastest messaging app around. BBM. While BlackBerry fell behind in the smartphone race, one of the strongest things about the old platform was the BBM (BlackBerry Messenger) app. WhatsApp. Line. ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 7,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.tomsguide.com/us/pictures-story/654-best-messaging-apps.html",
                        "title": "Best Chat Apps 2018 - Our Top Messaging Apps for Android & iOS",
                        "snippet": "Jul 23, 2018 · Best Messaging Apps. These Apps Get Your Message Across. WhatsApp (Android, iOS: Free) Viber (Android, iOS: Free) Google Allo (Android, iOS: Free) Facebook Messenger & Messenger Lite (Android, iOS: Free) Messenger Kids (Android, iOS: Free) Slack (Android, iOS: Free) Microsoft Teams (Android, iOS: requires Office 365)",
                        "snippet_extra": ""
                    },
                    {
                        "type": "organic",
                        "position": 8,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://www.lifewire.com/best-mobile-messaging-apps-2654839",
                        "title": "The 10 Best Mobile Messaging Apps - Lifewire",
                        "snippet": "Jul 25, 2018 · Say goodbye to email and hello to messaging. Mobile messaging apps are more popular than ever as ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "top_stories",
                        "position": 9,
                        "items": [
                            {
                                "url": "https://businesstech.co.za/news/mobile/264735/new-south-african-messaging-app-doesnt-use-any-data-but-theres-a-catch/amp/",
                                "title": "New South African messaging app doesn’t use any data – but there’s a catch"
                            },
                            {
                                "url": "http://amp.abc.net.au/article/10114534",
                                "title": "New tech surveillance laws more a 'side gate' than 'back door' into \nAustralian phones"
                            },
                            {
                                "url": "https://www.digitaltrends.com/mobile/what-is-the-marco-polo-app/amp/",
                                "title": "What is the Marco Polo app?"
                            }
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 10,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.m.wikipedia.org/wiki/Messaging_apps",
                        "title": "Messaging apps - Wikipedia",
                        "snippet": "Messaging apps are apps and platforms that enable messaging, many of which started around social networking ...",
                        "snippet_extra": ""
                    },
                    …

Paid Results Features

Powered by Google AdWords’ search network, Paid Results Features can show up either above or below the organic results. To date, there are only three types of paid features: Adwords ads and Google Shopping.

Adwords Ads

An AdWords ad or a block of AdWords ads can show up for any query and are normally displayed above and below the organic part of SERPs. Note that you can extract AdWords Ads features by using both SERP and SERP Extra APIs.

Request Sample

{
    "data":
        {
            "874654654":
                {
					"se_name":"google.com",
					"se_language":"English",
					"loc_name_canonical":"United States",
					"key":"apple",
					"priority":2
                }
        }
}

Response Sample 
{
    "host": "dfs-backend-2",
    "user_ip": "89.162.137.234",
    "status": "ok",
    "results_time": "0.1737 sec.",
    "results_count": 98,
    "results": [
        {
            "task_id": 1085605670,
            "se_id": 1401,
            "loc_id": 2840,
            "key_id": 45454,
            "post_id": "pp2",
            "post_key": "apple",
            "result_se_check_url": "https://www.google.com/search?q=apple&num=100&hl=en&gl=US&gws_rd=cr&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
            "result_datetime": "2018-07-31 14:11:18 +00:00",
            "result_spell": "",
            "result_extra": "top_stories,knowledge_graph,videos,images",
            "result_serp_count": 0,
            "result": {
                "left": [
                    {
                        "type": "paid",
                        "position": 1,
                        "url": "https://www.apple.com/",
                        "title": "Apple | Official site",
                        "snippet_row1": "Apple Back to School 2018",
                        "snippet_row2": ""
                    },
                    {
                        "type": "top_stories",
                        "position": 2,
                        "items": [
                            {
                                "url": "https://www.wsj.com/amp/articles/apple-earnings-what-to-watch-1533029400",
                                "title": "Apple Earnings: What to Watch"
                            },
                            {
                                "url": "https://money.cnn.com/2018/07/31/technology/apple-earnings-preview/index.html",
                                "title": "Apple earnings: All eyes on the next iPhone"
                            },
                            {
                                "url": "https://www.forbes.com/sites/chuckjones/2018/07/31/apple-needs-60-billion-revenue-guide-to-move-higher/amp/",
                                "title": "Apple Needs $60+ Billion Revenue Guide To Move Higher"
                            },
                            {
                                "url": "https://www.cnbc.com/amp/2018/07/31/apple-earnings-experts.html",
                                "title": "Here's what eight experts had to say about Apple ahead of earnings"
                            }
                        ]
                    },
                    {
                        "type": "knowledge_graph",
                        "position": 3,
                        "url": "https://en.m.wikipedia.org/wiki/Apple_Inc.",
                        "title": "Apple",
                        "subtitle": "Technology company",
                        "description": "",
                        "parts": [
                            "apple.com",
                            "Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services.   Wikipedia",
                            "Stock price:  AAPL   (NASDAQ)   $190.22   +0.31 (+0.16%) Jul 31, 10:10 AM EDT -  Disclaimer",
                            "Founders:  Steve Jobs ,  Steve Wozniak ,  Ronald Wayne",
                            "Did you know:  Apple Inc. is the world's largest information technology company by revenue.   wikipedia.org",
                            "People also search for Samsung Group Microsoft Corporation Dell Amazon.com Google Best Buy Verizon Wireless Fitbit View all"
                        ]
                    },
                    {
                        "type": "organic",
                        "position": 4,
                        "featured_snippet": false,
                        "image": false,
                        "video": false,
                        "url": "https://en.m.wikipedia.org/wiki/Apple_Inc.",
                        "title": "Apple Inc. - Wikipedia",
                        "snippet": "Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, ...",
                        "snippet_extra": ""
                    },
                    {
                        "type": "video",
                        "position": 5,
                        "items": [
                            {
                                "url": "https://www.cnbc.com/video/2018/07/30/apple-under-pressure-tech-wreck-technician-breakout.html",
                                "title": "Apple under pressure amid tech wreck, but one top technician sees ...",
                                "source": ""
                            },
                            {
                                "url": "https://www.apple.com/watch/films/",
                                "title": "Watch - Films and Ads - Apple",
                                "source": ""
                            }
                        ]
                    },
...

Google Shopping

Google Shopping is the ads service powered by AdWords and Google Merchant Center. You can read more about it in our recent blog post Merchant API: Getting Big With E-commerce Data. Part 1: Google Shopping API.

Request Sample

{
	"data":
		{
			"2365896":
				{
					"se_name": "google.co.uk",
				    "se_language": "English",
				    "loc_name_canonical": "London,England,United Kingdom",
				    "key": "buy strawberry jam"
				}
		}
}


Response Sample 
{
    "host": "dfs-backend-1",
    "user_ip": "89.162.137.234",
    "status": "ok",
    "results_time": "0.0974 sec.",
    "results_count": 105,
    "results": [
        {
            "task_id": 1254559295,
            "se_id": 22,
            "loc_id": 1006886,
            "key_id": 112839464,
            "post_id": "2365896",
            "post_key": "buy strawberry jam",
            "result_se_check_url": "https://www.google.co.uk/search?q=buy%20strawberry%20jam&num=100&hl=en&gl=GB&gws_rd=cr&uule=w+CAIQIFISCXXeIa8LoNhHEZkq1d1aOpZS",
            "result_datetime": "2018-08-14 14:47:11 +00:00",
            "result_spell": "",
            "result_extra": "shopping,local_pack",
            "result_serp_count": 73700000,
            "result": {
                "left": [
                    {
                        "type": "shopping",
                        "position": 1,
                        "title": "See buy strawberry jam",
                        "items": [
                            {
                                "title": "Wilkin & Sons Tiptree Strawberry Preserve Mini Jar - 28g (24 Pack)",
                                "url": "https://www.justminiatures.co.uk/wilkin-amp-sons-tiptree-strawberry-preserve-mini-jar-28g-24-pack-p-16347.html?currency=GBP",
                                "price": "£7.49",
                                "source": "Just Miniatures"
                            },
                            {
                                "title": "St. Dalfour strawberry spread",
                                "url": "https://www.waitrose.com/ecom/products/st-dalfour-strawberry-spread/004371-1809-1810",
                                "price": "£2.25",
                                "source": "Waitrose"
                            },
                            {
                                "title": "Walden Farms, Strawberry Fruit Spread, 12 oz (340 g)",
                                "url": "https://uk.iherb.com/pr/Walden-Farms-Strawberry-Fruit-Spread-12-oz-340-g/41662?rcode=mkt1012&pcode=IHERBUK5&ccode=GB&currcode=GBP&langcode=en-US&fld=1",
                                "price": "£4.10",
                                "source": "iHerb"
                            },
                            {
                                "title": "Bonne Maman strawberry conserve",
                                "url": "https://www.waitrose.com/ecom/products/bonne-maman-strawberry-conserve/004454-1879-1880",
                                "price": "£2.00",
                                "source": "Waitrose"
                            },
                            {
                                "title": "Bonne Maman Strawberry Conserve 370g",
                                "url": "https://www.sainsburys.co.uk/shop/gb/groceries/bonne-maman-strawberry-conserve-370g?istCompanyId=1e096408-041f-4238-994e-a7cf46bf9413&istItemId=wxtiarqatw&istBid=t",
                                "price": "£2.50",
                                "source": "Sainsbury's"
                            },
                            {
                                "title": "Strawberry Jam 227G - White - One Size",
                                "url": "https://www.libertylondon.com/uk/strawberry-jam-227g-R156609006.html?dwvar_000558265_color=99-ASSORTED&referrer=departments",
                                "price": "£5.95",
                                "source": "Liberty London"
                            },
                            {
                                "title": "Fortnum & Mason Strawberry Preserve, 340g",
                                "url": "https://www.fortnumandmason.com/products/strawberry-preserve-340g",
                                "price": "£4.95",
                                "source": "Fortnum & Mason"
                            },
                            {
                                "title": "Strawberry Fruit Spread, Organic 284g (Meridian)",
                                "url": "https://www.healthysupplies.co.uk/strawberry-fruit-spread-organic-meridian.html#fo_c=2439&fo_k=c2bdb8d2372a12100c11472a4a52366b&fo_s=gplauk",
                                "price": "£2.79",
                                "source": "Healthy Supplies"
                            },
                            {
                                "title": "Jam Mini Jars - Strawberry Jam (72 pcs)",
                                "url": "https://www.restaurantsupplystore.co.uk/jam-and-honey-mini-jars-strawberry-jam-72-pcs?source=googlebase",
                                "price": "£27.63",
                                "source": "Restaurant Sup..."
                            }
                        ]
                    },
...

Wrapping it all up

We all know how difficult it is to scrape results pages at scale, and it becomes extremely more difficult with all the extra features Google introduced to search throughout the years. The team of DataForSEO hopes that this short guide along with our SERP Extra API will help you to provide your team and your customers with the most accurate data.

Want to try it yourself? Register now and get free API calls!

Get free credits now!

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