How to use filters in DataForSEO Labs API?
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WIth DataForSEO Labs API, you can get very specific in your keyword research, competitor analysis, and market study. By using the filters available for this API, you will always get the most relevant data in the response, which will enable you to reduce the number of requests and save your budget accordingly.
How to structure a filter properly
Filters are associated with certain parameters from the API response. Each endpoint of DataForSEO Labs API provides different data, and thus the filter values differ depending on the endpoint.
You can get the full list of filters available for all DataForSEO Labs endpoints by calling the following endpoint:
GET https://api.dataforseo.com/v3/dataforseo_labs/available_filters
Each filter has the following structure:
[$item_array.$results_array.$parameter_field, $filter_operator, $filter_value]
. and , symbols are used as separators.
Example:
["keyword_data.impressions_info.daily_impressions_max", "=", 56] where keyword_data is the $item_array, impressions_info is the $results_array, daily_impressions_max is the $parameter_field, = is the $filter_operator, and 56 is the $filter_value.
However, $item_array and $results_array are sometimes omitted depending on the endpoint.
Example:
The [”depth”, “>”, 500] filter in the Related Keywords endpoint.
In this case, depth is both $item_array and $parameter_field.
To not get confused with filter structure, we recommend calling the Available Filters endpoint and checking the examples.
GET https://api.dataforseo.com/v3/dataforseo_labs/available_filters
Filters support different data types. If you look at the list of supported filters, you will find the supported data type after the colon in each filter. Example, "keyword_info.search_volume": "num" where num is the supported data type.
Each data type, in turn, supports different filter operators:
boolsupports=, and<>;numsupports<,<=,>,>=,=,<>,in, andnot_in;strsupportslike,not_like,in,not_in,=, and<>;array.strsupportshas, andhas_not;array.numsupportshas, andhas_not;timesupports<,>(time should be specified in the “yyyy-mm-dd hh-mm-ss +00:00” format. Example:2021-01-29 15:02:37 +00:00)
For example, for the ["keyword_info.search_volume": "num"] filter, we can use one of the following operators: <, <=, >, >=, =, <>, in, not_in.
And after the filter operator comes the filtering value, which may take the form of the string, array string, number, or boolean, depending on the $filter_operator and $parameter_field.
Note that when you use the in or not_in operator, the $filter_value should be specified as an array.
Example: ["keyword_info.search_volume","in",[10,1000]]
Also, note that the like and not_like operators require adding the % symbol to get accurate results.
Example:
The ["keyword_data.keyword", "like", "%seo%"] filter returns keyword_data items that contain “seo” anywhere in the keyword string and the ["keyword_data.keyword", "not_like", "%seo%"] filter returns keyword_data items that don’t contain “seo” anywhere in the keyword string.
As for the has and has_not operators, they can be used only for array.str and array.num. For example, the serp_item_types parameter in the Keyword Suggestions endpoint is the array of strings that displays SERP features available for the specified keyword (featured_snippet, answer_box, knowledge_graph, and others).
By applying a filter with the has or has_not operator to this parameter, you can receive the keywords for which a certain element is present or not present in SERP.
Example:
["serp_info.serp_item_types", "has", "featured_snippet"]
In this case, the API response will return only the keywords that have featured snippets in SERP.
You can use up to 8 filters per one request. Each condition should be separated by the and or or logical operators.
Example:
[["impressions_info.ad_position_average","in",[1,4]],
"and",
[["impressions_info.cpc_max","<",0.5],"or",["impressions_info.daily_clicks_min",">=",10]]]
Knowing this, you can easily structure any filter.
1 Suppose you’re performing keyword research and want to find keyword suggestions for the buy lava lamp keyword. Your site is new, so you know that high search volume keywords aren’t for you — you want to focus on less popular terms instead. To find them, all you have to do is send a request to the Keyword Suggestions endpoint with the following filter: "keyword_info.search_volume": "num".
Let’s find search terms with a search volume of less than 500.
The filter will be structured as in the following example:
["keyword_info.search_volume", "<", 500]
Your POST request should be structured as in the example below:
[
{
"keyword": "buy lava lamp",
"language_name": "English",
"location_code": 2840,
"filters": [
["keyword_info.search_volume", "<", 500]
],
"limit": 10
}
]
In the API response, you will receive keyword suggestions with current search volumes of less than 500.
{
"version": "0.1.20220216",
"status_code": 20000,
"status_message": "Ok.",
"time": "1.2705 sec.",
"cost": 0.011,
"tasks_count": 1,
"tasks_error": 0,
"tasks": [
{
"id": "03211218-2806-0399-0000-23f54f988271",
"status_code": 20000,
"status_message": "Ok.",
"time": "1.2158 sec.",
"cost": 0.011,
"result_count": 1,
"path": [
"v3",
"dataforseo_labs",
"google",
"keyword_suggestions",
"live"
],
"data": {
"api": "dataforseo_labs",
"function": "keyword_suggestions",
"se_type": "google",
"keyword": "buy lava lamp",
"language_name": "English",
"location_code": 2840,
"filters": [
[
"keyword_info.search_volume",
"<",
500
]
],
"limit": 10
},
"result": [
{
"se_type": "google",
"seed_keyword": "buy lava lamp",
"seed_keyword_data": null,
"location_code": 2840,
"language_code": "en",
"total_count": 33,
"items_count": 10,
"offset": 0,
"offset_token": "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",
"items": [
{
"se_type": "google",
"keyword": "lava lamp buy",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-04 01:54:48 +00:00",
"competition": 1,
"cpc": 0.404441,
"search_volume": 320,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 260
},
{
"year": 2021,
"month": 12,
"search_volume": 880
},
{
"year": 2021,
"month": 11,
"search_volume": 480
},
{
"year": 2021,
"month": 10,
"search_volume": 320
},
{
"year": 2021,
"month": 9,
"search_volume": 260
},
{
"year": 2021,
"month": 8,
"search_volume": 170
},
{
"year": 2021,
"month": 7,
"search_volume": 170
},
{
"year": 2021,
"month": 6,
"search_volume": 170
},
{
"year": 2021,
"month": 5,
"search_volume": 210
},
{
"year": 2021,
"month": 4,
"search_volume": 210
},
{
"year": 2021,
"month": 3,
"search_volume": 210
},
{
"year": 2021,
"month": 2,
"search_volume": 260
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": "buy lava lamp",
"keyword_difficulty": 49
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-02-13 08:19:19 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 17.21,
"cpc_max": 21.03,
"cpc_average": 19.12,
"daily_impressions_min": 0.36,
"daily_impressions_max": 0.44,
"daily_impressions_average": 0.4,
"daily_clicks_min": 0.04,
"daily_clicks_max": 0.05,
"daily_clicks_average": 0.04,
"daily_cost_min": 0.73,
"daily_cost_max": 0.89,
"daily_cost_average": 0.81
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "buy lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-11 04:39:55 +00:00",
"competition": 1,
"cpc": 0.404441,
"search_volume": 320,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 260
},
{
"year": 2021,
"month": 12,
"search_volume": 880
},
{
"year": 2021,
"month": 11,
"search_volume": 480
},
{
"year": 2021,
"month": 10,
"search_volume": 320
},
{
"year": 2021,
"month": 9,
"search_volume": 260
},
{
"year": 2021,
"month": 8,
"search_volume": 170
},
{
"year": 2021,
"month": 7,
"search_volume": 170
},
{
"year": 2021,
"month": 6,
"search_volume": 170
},
{
"year": 2021,
"month": 5,
"search_volume": 210
},
{
"year": 2021,
"month": 4,
"search_volume": 210
},
{
"year": 2021,
"month": 3,
"search_volume": 210
},
{
"year": 2021,
"month": 2,
"search_volume": 260
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 52
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-16 07:33:25 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 48,
"cpc_max": 58.67,
"cpc_average": 53.34,
"daily_impressions_min": 1.34,
"daily_impressions_max": 1.63,
"daily_impressions_average": 1.48,
"daily_clicks_min": 0.16,
"daily_clicks_max": 0.19,
"daily_clicks_average": 0.17,
"daily_cost_min": 8.36,
"daily_cost_max": 10.22,
"daily_cost_average": 9.29
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "lava lamp where to buy",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-13 08:44:03 +00:00",
"competition": 1,
"cpc": 0.404441,
"search_volume": 320,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 260
},
{
"year": 2021,
"month": 12,
"search_volume": 880
},
{
"year": 2021,
"month": 11,
"search_volume": 480
},
{
"year": 2021,
"month": 10,
"search_volume": 320
},
{
"year": 2021,
"month": 9,
"search_volume": 260
},
{
"year": 2021,
"month": 8,
"search_volume": 170
},
{
"year": 2021,
"month": 7,
"search_volume": 170
},
{
"year": 2021,
"month": 6,
"search_volume": 170
},
{
"year": 2021,
"month": 5,
"search_volume": 210
},
{
"year": 2021,
"month": 4,
"search_volume": 210
},
{
"year": 2021,
"month": 3,
"search_volume": 210
},
{
"year": 2021,
"month": 2,
"search_volume": 260
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": "buy lava lamp",
"keyword_difficulty": 52
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-17 08:19:54 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 47.05,
"cpc_max": 57.5,
"cpc_average": 52.27,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "where to buy a lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-19 12:43:13 +00:00",
"competition": 1,
"cpc": 0.358656,
"search_volume": 320,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 2,
"search_volume": 260
},
{
"year": 2022,
"month": 1,
"search_volume": 390
},
{
"year": 2021,
"month": 12,
"search_volume": 1300
},
{
"year": 2021,
"month": 11,
"search_volume": 590
},
{
"year": 2021,
"month": 10,
"search_volume": 260
},
{
"year": 2021,
"month": 9,
"search_volume": 260
},
{
"year": 2021,
"month": 8,
"search_volume": 210
},
{
"year": 2021,
"month": 7,
"search_volume": 210
},
{
"year": 2021,
"month": 6,
"search_volume": 170
},
{
"year": 2021,
"month": 5,
"search_volume": 170
},
{
"year": 2021,
"month": 4,
"search_volume": 210
},
{
"year": 2021,
"month": 3,
"search_volume": 170
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": "where to buy lava lamp",
"keyword_difficulty": 52
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-09 09:38:04 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 15.75,
"cpc_max": 19.25,
"cpc_average": 17.5,
"daily_impressions_min": 0.38,
"daily_impressions_max": 0.46,
"daily_impressions_average": 0.42,
"daily_clicks_min": 0.02,
"daily_clicks_max": 0.02,
"daily_clicks_average": 0.02,
"daily_cost_min": 0.34,
"daily_cost_max": 0.42,
"daily_cost_average": 0.38
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "where to buy lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-14 09:40:38 +00:00",
"competition": 1,
"cpc": 0.329418,
"search_volume": 320,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 390
},
{
"year": 2021,
"month": 12,
"search_volume": 1300
},
{
"year": 2021,
"month": 11,
"search_volume": 590
},
{
"year": 2021,
"month": 10,
"search_volume": 260
},
{
"year": 2021,
"month": 9,
"search_volume": 260
},
{
"year": 2021,
"month": 8,
"search_volume": 210
},
{
"year": 2021,
"month": 7,
"search_volume": 210
},
{
"year": 2021,
"month": 6,
"search_volume": 170
},
{
"year": 2021,
"month": 5,
"search_volume": 170
},
{
"year": 2021,
"month": 4,
"search_volume": 210
},
{
"year": 2021,
"month": 3,
"search_volume": 170
},
{
"year": 2021,
"month": 2,
"search_volume": 210
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": "where to buy a lava lamp",
"keyword_difficulty": 52
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-18 00:25:19 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 19.76,
"cpc_max": 24.15,
"cpc_average": 21.95,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "where can i buy a lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-17 07:23:19 +00:00",
"competition": 1,
"cpc": 0.390699,
"search_volume": 260,
"categories": [
10009,
10405,
10419,
11587,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 2,
"search_volume": 320
},
{
"year": 2022,
"month": 1,
"search_volume": 260
},
{
"year": 2021,
"month": 12,
"search_volume": 880
},
{
"year": 2021,
"month": 11,
"search_volume": 320
},
{
"year": 2021,
"month": 10,
"search_volume": 210
},
{
"year": 2021,
"month": 9,
"search_volume": 140
},
{
"year": 2021,
"month": 8,
"search_volume": 140
},
{
"year": 2021,
"month": 7,
"search_volume": 140
},
{
"year": 2021,
"month": 6,
"search_volume": 110
},
{
"year": 2021,
"month": 5,
"search_volume": 170
},
{
"year": 2021,
"month": 4,
"search_volume": 140
},
{
"year": 2021,
"month": 3,
"search_volume": 170
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 52
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-20 08:13:18 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 31.64,
"cpc_max": 38.67,
"cpc_average": 35.16,
"daily_impressions_min": 4.45,
"daily_impressions_max": 5.44,
"daily_impressions_average": 4.94,
"daily_clicks_min": 0.59,
"daily_clicks_max": 0.72,
"daily_clicks_average": 0.66,
"daily_cost_min": 20.73,
"daily_cost_max": 25.34,
"daily_cost_average": 23.03
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "where can i buy lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-10 20:22:33 +00:00",
"competition": 1,
"cpc": 0.444673,
"search_volume": 260,
"categories": [
10005,
10011,
10089,
11772
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 260
},
{
"year": 2021,
"month": 12,
"search_volume": 880
},
{
"year": 2021,
"month": 11,
"search_volume": 320
},
{
"year": 2021,
"month": 10,
"search_volume": 210
},
{
"year": 2021,
"month": 9,
"search_volume": 140
},
{
"year": 2021,
"month": 8,
"search_volume": 140
},
{
"year": 2021,
"month": 7,
"search_volume": 140
},
{
"year": 2021,
"month": 6,
"search_volume": 110
},
{
"year": 2021,
"month": 5,
"search_volume": 170
},
{
"year": 2021,
"month": 4,
"search_volume": 140
},
{
"year": 2021,
"month": 3,
"search_volume": 170
},
{
"year": 2021,
"month": 2,
"search_volume": 170
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 50
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-16 02:33:46 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": null,
"ad_position_max": null,
"ad_position_average": null,
"cpc_min": null,
"cpc_max": null,
"cpc_average": null,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "best buy lava lamp",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-18 01:21:28 +00:00",
"competition": 1,
"cpc": 0.268335,
"search_volume": 70,
"categories": [
10009,
10010,
10081,
10419,
11587,
11588,
12820
],
"monthly_searches": [
{
"year": 2022,
"month": 2,
"search_volume": 30
},
{
"year": 2022,
"month": 1,
"search_volume": 90
},
{
"year": 2021,
"month": 12,
"search_volume": 320
},
{
"year": 2021,
"month": 11,
"search_volume": 70
},
{
"year": 2021,
"month": 10,
"search_volume": 30
},
{
"year": 2021,
"month": 9,
"search_volume": 30
},
{
"year": 2021,
"month": 8,
"search_volume": 50
},
{
"year": 2021,
"month": 7,
"search_volume": 40
},
{
"year": 2021,
"month": 6,
"search_volume": 30
},
{
"year": 2021,
"month": 5,
"search_volume": 30
},
{
"year": 2021,
"month": 4,
"search_volume": 50
},
{
"year": 2021,
"month": 3,
"search_volume": 20
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 47
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-20 19:41:48 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": 1.11,
"ad_position_max": 1,
"ad_position_average": 1.06,
"cpc_min": 8.23,
"cpc_max": 10.06,
"cpc_average": 9.14,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "where to buy lava lamp near me",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-02 10:28:46 +00:00",
"competition": 1,
"cpc": 0.255234,
"search_volume": 50,
"categories": null,
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 50
},
{
"year": 2021,
"month": 12,
"search_volume": 210
},
{
"year": 2021,
"month": 11,
"search_volume": 70
},
{
"year": 2021,
"month": 10,
"search_volume": 30
},
{
"year": 2021,
"month": 9,
"search_volume": 40
},
{
"year": 2021,
"month": 8,
"search_volume": 40
},
{
"year": 2021,
"month": 7,
"search_volume": 40
},
{
"year": 2021,
"month": 6,
"search_volume": 30
},
{
"year": 2021,
"month": 5,
"search_volume": 30
},
{
"year": 2021,
"month": 4,
"search_volume": 20
},
{
"year": 2021,
"month": 3,
"search_volume": 20
},
{
"year": 2021,
"month": 2,
"search_volume": 30
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 53
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-02-09 22:34:34 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": null,
"ad_position_max": null,
"ad_position_average": null,
"cpc_min": null,
"cpc_max": null,
"cpc_average": null,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
},
{
"se_type": "google",
"keyword": "what is the biggest lava lamp you can buy",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-03-21 04:44:35 +00:00",
"competition": 1,
"cpc": 0.524548,
"search_volume": 40,
"categories": null,
"monthly_searches": [
{
"year": 2022,
"month": 2,
"search_volume": 40
},
{
"year": 2022,
"month": 1,
"search_volume": 50
},
{
"year": 2021,
"month": 12,
"search_volume": 70
},
{
"year": 2021,
"month": 11,
"search_volume": 50
},
{
"year": 2021,
"month": 10,
"search_volume": 20
},
{
"year": 2021,
"month": 9,
"search_volume": 30
},
{
"year": 2021,
"month": 8,
"search_volume": 40
},
{
"year": 2021,
"month": 7,
"search_volume": 40
},
{
"year": 2021,
"month": 6,
"search_volume": 30
},
{
"year": 2021,
"month": 5,
"search_volume": 40
},
{
"year": 2021,
"month": 4,
"search_volume": 50
},
{
"year": 2021,
"month": 3,
"search_volume": 50
}
]
},
"keyword_properties": {
"se_type": "google",
"core_keyword": null,
"keyword_difficulty": 44
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-02-09 04:20:07 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": null,
"ad_position_max": null,
"ad_position_average": null,
"cpc_min": null,
"cpc_max": null,
"cpc_average": null,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": null
}
]
}
]
}
]
}
2 Consider another example. You want to check what keywords work best for your competitor. It can be done with the Ranked Keywords endpoint.
However, you don’t need the full long list of the keywords your competitor is using. You are interested in analyzing the terms for which the competitor has the highest organic rankings. In this case, you have to filter out paid keywords and those ranking beyond page one. You can achieve that by applying the following filter:
["ranked_serp_element.serp_item.rank_group","in",[1,10]]
"and",
[["ranked_serp_element.serp_item.type","<>","paid"],"or",["ranked_serp_element.is_paid","=",false]]]
Your POST request should be structured as in the example below:
[
{
"target": "rankactive.com",
"language_name": "English",
"location_code": 2840,
"filters": [
["ranked_serp_element.serp_item.rank_group","in",[1,10]],
"and",
[
["ranked_serp_element.serp_item.type", "<>", "paid"],
"or",
["ranked_serp_element.serp_item.is_paid", "=", false]
]
],
"limit": 5
}
]
In the API response, you will receive organic keywords for which your competitor ranks from first to tenth.
{
"version": "0.1.20220216",
"status_code": 20000,
"status_message": "Ok.",
"time": "0.3138 sec.",
"cost": 0.0105,
"tasks_count": 1,
"tasks_error": 0,
"tasks": [
{
"id": "03211221-2806-0381-0000-f6a99d421ca7",
"status_code": 20000,
"status_message": "Ok.",
"time": "0.2584 sec.",
"cost": 0.0105,
"result_count": 1,
"path": [
"v3",
"dataforseo_labs",
"google",
"ranked_keywords",
"live"
],
"data": {
"api": "dataforseo_labs",
"function": "ranked_keywords",
"se_type": "google",
"target": "rankactive.com",
"language_name": "English",
"location_code": 2840,
"filters": [
[
"ranked_serp_element.serp_item.rank_group",
"in",
[
1,
10
]
],
"and",
[
[
"ranked_serp_element.serp_item.type",
"<>",
"paid"
],
"or",
[
"ranked_serp_element.serp_item.is_paid",
"=",
false
]
]
],
"limit": 5
},
"result": [
{
"se_type": "google",
"target": "rankactive.com",
"location_code": 2840,
"language_code": "en",
"total_count": 20,
"items_count": 5,
"metrics": {
"organic": {
"pos_1": 4,
"pos_2_3": 0,
"pos_4_10": 16,
"pos_11_20": 0,
"pos_21_30": 0,
"pos_31_40": 0,
"pos_41_50": 0,
"pos_51_60": 0,
"pos_61_70": 0,
"pos_71_80": 0,
"pos_81_90": 0,
"pos_91_100": 0,
"etv": 106.05084781348705,
"impressions_etv": 0.6491850018501282,
"count": 20,
"estimated_paid_traffic_cost": 116.42883312702179,
"is_new": 2,
"is_up": 10,
"is_down": 5,
"is_lost": 0
},
"paid": {
"pos_1": 0,
"pos_2_3": 0,
"pos_4_10": 0,
"pos_11_20": 0,
"pos_21_30": 0,
"pos_31_40": 0,
"pos_41_50": 0,
"pos_51_60": 0,
"pos_61_70": 0,
"pos_71_80": 0,
"pos_81_90": 0,
"pos_91_100": 0,
"etv": 0,
"impressions_etv": 0,
"count": 0,
"estimated_paid_traffic_cost": 0,
"is_new": 0,
"is_up": 0,
"is_down": 0,
"is_lost": 0
},
"featured_snippet": {
"pos_1": 0,
"pos_2_3": 0,
"pos_4_10": 0,
"pos_11_20": 0,
"pos_21_30": 0,
"pos_31_40": 0,
"pos_41_50": 0,
"pos_51_60": 0,
"pos_61_70": 0,
"pos_71_80": 0,
"pos_81_90": 0,
"pos_91_100": 0,
"etv": 0,
"impressions_etv": 0,
"count": 0,
"estimated_paid_traffic_cost": 0,
"is_new": 0,
"is_up": 0,
"is_down": 0,
"is_lost": 0
},
"local_pack": {
"pos_1": 0,
"pos_2_3": 0,
"pos_4_10": 0,
"pos_11_20": 0,
"pos_21_30": 0,
"pos_31_40": 0,
"pos_41_50": 0,
"pos_51_60": 0,
"pos_61_70": 0,
"pos_71_80": 0,
"pos_81_90": 0,
"pos_91_100": 0,
"etv": 0,
"impressions_etv": 0,
"count": 0,
"estimated_paid_traffic_cost": 0,
"is_new": 0,
"is_up": 0,
"is_down": 0,
"is_lost": 0
}
},
"metrics_absolute": null,
"items": [
{
"se_type": "google",
"keyword_data": {
"se_type": "google",
"keyword": "christmas seo",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-23 15:22:42 +00:00",
"competition": null,
"cpc": null,
"search_volume": 50,
"categories": [
10004,
10006,
10007,
10276,
10363,
11088,
12376,
13152,
13418,
13509,
13738
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 30
},
{
"year": 2021,
"month": 12,
"search_volume": 110
},
{
"year": 2021,
"month": 11,
"search_volume": 70
},
{
"year": 2021,
"month": 10,
"search_volume": 50
},
{
"year": 2021,
"month": 9,
"search_volume": 20
},
{
"year": 2021,
"month": 8,
"search_volume": 40
},
{
"year": 2021,
"month": 7,
"search_volume": 50
},
{
"year": 2021,
"month": 6,
"search_volume": 40
},
{
"year": 2021,
"month": 5,
"search_volume": 50
},
{
"year": 2021,
"month": 4,
"search_volume": 30
},
{
"year": 2021,
"month": 3,
"search_volume": 50
},
{
"year": 2021,
"month": 2,
"search_volume": 50
}
]
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-07 15:48:06 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": null,
"ad_position_max": null,
"ad_position_average": null,
"cpc_min": null,
"cpc_max": null,
"cpc_average": null,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": {
"se_type": "google",
"check_url": "https://www.google.com/search?q=christmas%20seo&num=100&hl=en&gl=US&gws_rd=cr&ie=UTF-8&oe=UTF-8&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
"serp_item_types": [
"organic",
"images",
"video",
"related_searches"
],
"se_results_count": 34000000,
"last_updated_time": "2022-01-19 06:24:44 +00:00",
"previous_updated_time": "2021-12-02 21:16:26 +00:00"
}
},
"ranked_serp_element": {
"se_type": "google",
"serp_item": {
"se_type": "google",
"type": "organic",
"rank_group": 1,
"rank_absolute": 1,
"position": "left",
"xpath": "/html[1]/body[1]/div[7]/div[1]/div[10]/div[1]/div[1]/div[2]/div[2]/div[1]/div[1]/div[1]",
"domain": "rankactive.com",
"title": "How to Leverage Seasonal Keywords for Christmas SEO",
"url": "https://rankactive.com/blog/how-to-leverage-seasonal-keywords-for-christmas-seo",
"breadcrumb": "https://rankactive.com › blog › how-to-leverage-season...",
"is_image": false,
"is_video": false,
"is_featured_snippet": false,
"is_malicious": false,
"description": "1. Find Christmas-themed seed keywords for your niche · 2. Expand your keyword list · 3. Choose the most interesting keyword ideas · 4. Create and ...",
"pre_snippet": "12/15/2020 00:00:00",
"extended_snippet": null,
"amp_version": false,
"rating": null,
"highlighted": [
"Christmas"
],
"links": null,
"about_this_result": {
"type": "about_this_result_element",
"url": "https://rankactive.com/blog/how-to-leverage-seasonal-keywords-for-christmas-seo",
"source": null,
"source_info": null,
"source_url": null,
"language": "English",
"location": "the United States",
"search_terms": [
"christmas",
"seo"
],
"related_terms": null
},
"main_domain": "rankactive.com",
"relative_url": "/blog/how-to-leverage-seasonal-keywords-for-christmas-seo",
"etv": 15.199999809265137,
"impressions_etv": null,
"estimated_paid_traffic_cost": null,
"rank_changes": {
"previous_rank_absolute": 3,
"is_new": false,
"is_up": true,
"is_down": false
}
},
"check_url": "https://www.google.com/search?q=christmas%20seo&num=100&hl=en&gl=US&gws_rd=cr&ie=UTF-8&oe=UTF-8&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
"serp_item_types": [
"organic",
"images",
"video",
"related_searches"
],
"se_results_count": 34000000,
"keyword_difficulty": 43,
"last_updated_time": "2022-01-19 06:24:44 +00:00",
"previous_updated_time": "2021-12-02 21:16:26 +00:00"
}
},
{
"se_type": "google",
"keyword_data": {
"se_type": "google",
"keyword": "google position checker uk",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-14 13:40:11 +00:00",
"competition": null,
"cpc": null,
"search_volume": 110,
"categories": [
10004,
10007,
10019,
10168,
10276,
10885,
11088,
11497,
12204,
12376,
13152,
13316,
13418
],
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 70
},
{
"year": 2021,
"month": 12,
"search_volume": 110
},
{
"year": 2021,
"month": 11,
"search_volume": 110
},
{
"year": 2021,
"month": 10,
"search_volume": 70
},
{
"year": 2021,
"month": 9,
"search_volume": 70
},
{
"year": 2021,
"month": 8,
"search_volume": 110
},
{
"year": 2021,
"month": 7,
"search_volume": 140
},
{
"year": 2021,
"month": 6,
"search_volume": 70
},
{
"year": 2021,
"month": 5,
"search_volume": 110
},
{
"year": 2021,
"month": 4,
"search_volume": 110
},
{
"year": 2021,
"month": 3,
"search_volume": 110
},
{
"year": 2021,
"month": 2,
"search_volume": 140
}
]
},
"impressions_info": {
"se_type": "google",
"last_updated_time": "2022-03-04 01:24:03 +00:00",
"bid": 999,
"match_type": "exact",
"ad_position_min": null,
"ad_position_max": null,
"ad_position_average": null,
"cpc_min": null,
"cpc_max": null,
"cpc_average": null,
"daily_impressions_min": null,
"daily_impressions_max": null,
"daily_impressions_average": null,
"daily_clicks_min": null,
"daily_clicks_max": null,
"daily_clicks_average": null,
"daily_cost_min": null,
"daily_cost_max": null,
"daily_cost_average": null
},
"serp_info": {
"se_type": "google",
"check_url": "https://www.google.com/search?q=google%20position%20checker%20uk&num=100&hl=en&gl=US&gws_rd=cr&ie=UTF-8&oe=UTF-8&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
"serp_item_types": [
"organic",
"people_also_ask",
"related_searches"
],
"se_results_count": 815000000,
"last_updated_time": "2022-03-04 16:40:49 +00:00",
"previous_updated_time": "2022-01-03 22:35:41 +00:00"
}
},
"ranked_serp_element": {
"se_type": "google",
"serp_item": {
"se_type": "google",
"type": "organic",
"rank_group": 1,
"rank_absolute": 1,
"position": "left",
"xpath": "/html[1]/body[1]/div[7]/div[1]/div[10]/div[1]/div[2]/div[2]/div[1]/div[1]/div[1]",
"domain": "rankactive.com",
"title": "Google position checker uk - RankActive",
"url": "https://rankactive.com/lp/rank-tracker/google-position-checker-uk",
"breadcrumb": "https://rankactive.com › rank-tracker › google-position-...",
"is_image": false,
"is_video": false,
"is_featured_snippet": false,
"is_malicious": false,
"description": "Using a google rank checker provided on the page you can find out the rank of your page in UK. If you have installed a search engine position checker, google uk ...",
"pre_snippet": null,
"extended_snippet": null,
"amp_version": false,
"rating": null,
"highlighted": [
"google rank checker",
"UK",
"search engine position checker",
"google uk"
],
"links": null,
"about_this_result": {
"type": "about_this_result_element",
"url": "https://rankactive.com/lp/rank-tracker/google-position-checker-uk",
"source": null,
"source_info": null,
"source_url": null,
"language": "English",
"location": "the United States",
"search_terms": [
"google",
"position",
"checker",
"uk"
],
"related_terms": null
},
"main_domain": "rankactive.com",
"relative_url": "/lp/rank-tracker/google-position-checker-uk",
"etv": 33.439998626708984,
"impressions_etv": null,
"estimated_paid_traffic_cost": null,
"rank_changes": {
"previous_rank_absolute": 1,
"is_new": false,
"is_up": false,
"is_down": false
}
},
"check_url": "https://www.google.com/search?q=google%20position%20checker%20uk&num=100&hl=en&gl=US&gws_rd=cr&ie=UTF-8&oe=UTF-8&uule=w+CAIQIFISCQs2MuSEtepUEUK33kOSuTsc",
"serp_item_types": [
"organic",
"people_also_ask",
"related_searches"
],
"se_results_count": 815000000,
"keyword_difficulty": 67,
"last_updated_time": "2022-03-04 16:40:49 +00:00",
"previous_updated_time": "2022-01-03 22:35:41 +00:00"
}
},
{
"se_type": "google",
"keyword_data": {
"se_type": "google",
"keyword": "rankactive",
"location_code": 2840,
"language_code": "en",
"keyword_info": {
"se_type": "google",
"last_updated_time": "2022-02-12 16:46:53 +00:00",
"competition": 0.019480518996715546,
"cpc": null,
"search_volume": 20,
"categories": null,
"monthly_searches": [
{
"year": 2022,
"month": 1,
"search_volume": 20
},
{
"year": 2021,
"month": 12,
"search_volume": 20
},
{
"year": 2021,
"month": 11,
"search_volume": 10
},
{
"year": 2021,
"month": 10,
"search_volume": 20
},
{
"year": 2021,
"month": 9,
"search_volume": 20
},
{
"year": 2021,
"month": 8,
"search_volume": 30
},
{
"year": 2021,
"month": 7,
"search_volume": 20
},
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