Dear customers,
The new pricing model for Organic SERP API search engine types has now taken effect as of September 19, 2025 (10:00 UTC).
Our SERP API remains fully operational, and will continue supplying quality and accurate data.
What’s changed
➤ Base price now covers the first page (10 results for all "se_type": organic, except 15 for Naver)
➤ The default number of results – depth – has been updated accordingly.
➤ Additional pages in the same task are 25% off:
each next page = 0.75 × base price.
➤ The calculate_rectangles parameter (where applicable) adds only one base price (instead of two).
These changes apply to the Organic SERP API type of the following search engines: Google, Bing, Yahoo, Baidu, Seznam, Naver.
The general calculation formula is as follows:
Base price (1st page, according to method/priority)+ 0.75 (25% discount) х Base price х Number of additional pages
See our updated pricing page for details >>
How to control and optimize your costs
Use either max_crawl_pages or depth parameter to control the number of pages/results you collect. For example, to obtain 100 Google Organic search results (10 pages) for a single task, set "max_crawl_pages": 10 or "depth":100.
If the specified depth / max_crawl_pages is higher than the number of results/pages in the response, the difference will be refunded to your account balance automatically.
See also: What is Max Crawl Pages and how does it work?
To help you decrease your costs, we can recommend to reconsider your check frequency and/or reduce depth, e.g. from 100 to 50.
Visit our FAQ article for a complete overview of the changes and usage tips.
We approached this change with your business in mind and are here to help you navigate it. We appreciate your continued partnership and trust in DataForSEO.