Whether you’re looking to get a global overview or analyze keyword performance in bulk, we’ve got a powerful update that offers exactly the flexibility and depth you need.
Meet two new endpoints in Keyword Data API: Global Clickstream Search Volume and Bulk Clickstream Search Volume. They are based on clickstream data and provide a reliable and innovative alternative to search volume from Google Ads.
While Google Ads is often used for understanding search volume, it has its limitations – such as broad keyword groupings, inaccurate estimates, and restricted keyword categories. Clickstream data, on the other hand, offers a more accurate and detailed view of user behavior by capturing actual searches conducted across various platforms.
This data offers a number of advantages:
- Reflection of real user behavior and search patterns, not just estimates.
- More detailed insights into specific keywords, without grouping similar terms.
- Unbiased data that’s not influenced by advertising platforms, offering a more transparent view of search volume.
Our algorithm is based on refined anonymized clickstream data from reliable providers. Using special multipliers derived from multiple factors, we turn raw clickstream data into actionable keyword metrics. You can learn more about how we calculate these metrics on our Help Center.
➤ The Global Clickstream Search Volume endpoint offers comprehensive worl-wide data for up to 1,000 keywords in a single request. This endpoint is priced at $0.15 per request, providing valuable global insights at a cost-effective rate. Global Clickstream Search Volume also allows you to access data distribution by country, including:
➤ The number of searches for the keyword in each country.
➤ The percentage of the global search volume each country represents.
➤ The Bulk Clickstream Search Volume endpoint is designed for large-scale keyword analysis, allowing you to obtain clickstream-based search volume for up to 1,000 keywords in a single request. Pricing for this endpoint is highly competitive, with a cost of $0.01 for setting task and $0.0001 per keyword.
We hope these new Keyword Data API endpoints give you more precise and actionable data, and help you better understand searches across different regions and at scale.